As long as seasonal holidays are round the corner it’s high time to get your online shops prepared for massive orders. There are tons of marketing tips how to enhance your store usability and make it more attractive to potential customers. But today we want to focus your attention on one underestimated, but very important aspect of a successful marketing strategy for every e-commerce business. This is a user-friendly effective order tracking tool.
We are sure that a wisely implemented order tracking feature will allow you dramatically enhance you visitors’ shopping experience and let you visibly reduce your WISMO (Where Is My Order) calls. The getelastic.com website did a great job in elaborating effective steps of improving order tracking usability and we’d like to share the most important of them with you.
Need a custom solution for order numbering? Try out our Magento 1 and Magento 2 Order Number extensions. If you are looking to improve your checkout UX, start from the cart page with our Magento AJAX Cart extension.
We’ll be glad to get any feedback from you. Please tell us the way you enhance your store usability in the comments section.