Are you going to launch an online store? It’s a smart solution as more and more people prefer online shopping to a regular one. Buying online saves your time, efforts, and money, so it’s quite natural that people choose the experience that is convenient for them.

If you picked up Magento to power your website, your eCommerce resource has even better chances for success. This is the leading platform for open commerce innovation. And with diverse extensions, for example, Magento 2 Reward Points, you can win customers and build their loyalty.


Here’s what makes Magento number one.

– Recognized as the leading commerce platform to the 2015 Internet Retailer Top 1000, B2B 300, and Europe 500 lists, Magento works hand-in-hand with the world’s biggest retailers, brands, and branded manufacturers across B2C and B2B industries.

– Magento successfully integrates digital and physical shopping experiences, pleasing the customers. In addition to its flagship open source commerce platform, Magento boasts a strong portfolio of cloud-based omnichannel solutions including in-store, retail associate, and order management technologies.

– Magento is supported by a vast global network of 300+ solution and technology partners and by a highly active global community of more than 150,000 developers. It also offers the world’s largest commerce marketplace for extensions, available for download on the Magento Marketplace.

– Magento Commerce is now backed by the Permira funds. Founded in 1985, the firm advises funds with a total committed capital of approximately €25 billion. Permira is a global investment firm that finds and backs successful businesses with ambition. The Permira funds make long-term investments in companies with the objective of transforming their performance and driving sustainable growth.

Notwithstanding the fact that Magento platform is reliable and mega-popular, you need to stick to certain web design trends when building your website. The competition online is tough already, so your shop should be special to draw many customers and bring good revenue respectively.

We will recap the top 12 Magento web design trends, following which your online store will look and perform great for years to come.

Each trend will be illustrated with a template developed by TemplateMonster marketplace. By the way, you can use their products for your project. This is the quickest and the most cost-efficient way to set up a website.

Here is a video playlist that will cover all questions you might have handling your Magento theme.

But let’s come back to top Magento site design trends.

Sliders with calls-to-action

So, sliders. There is a great number of them. But in most cases they are used by online stores for ad commercial promotion. One of the latest trends is to place a call-to-action in view of text within one of the slides.

Travelli – Travel Equipment & Tourist Gear Magento Theme


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Information blocks

One more from the latest trends is a block-view information placement. By clicking the necessary block you will have an access to the information. A suchlike decision allows you to save some space on the website and make it more laconic. In all, it only has advantages, is useful, practical and stylish at the same time.

Metiane – Kitchen Supply Magento Theme


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Flat and material design

Such types of design are very popular nowadays and can be seen on the eCommerce websites. No wonder they are so popular. Small file size means nothing but a fast downloading speed. This sort of technique enhances the visual appeal and engagement aspect of a website.

Captain – Hats and Caps Online Store Magento Theme


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Mix font types

Don’t be afraid of experimenting with different styles. With their help, you may carry the atmosphere and the necessary online store stylistics. Combine, match all the possible variants and you will get a unique design.

BarberShop – Barber Equipment Magento Theme


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An impressive large graphics + widescreen images

Huge graphic elements which include links on the products are the latest trends of this year. It’s no secret that huge images help selling. Place them on the homepage and product page.

Notillis – Shoe Store Responsive Magento Theme


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Responsive design for big screens

Responsive website design has become a necessity for successful online business. Online store should look good and the same either on PC or on any mobile device. Moreover, displaying webpages on the big screens with the Smart TV technology is a very up-to-date option. Some online stores have already received 20% of traffics from the devices with screen size more than 1920 px.

BioTron – Organic Sleep Shop Magento Theme



Video product presentation

Zappos online store shows that adding video on the product page can increase sales from 6 to 10%. Although videos duration is only 10 seconds, but within that time your potential buyer can pretend the way the item fits a person.

Petty – Lingerie Store Magento Theme


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Minimalism, less words, more images

Its ingenuity is simple. One more trend for this year. Calm, neutral background, and eye-pleasant design, minimalism allows your visitor to concentrate on the things they need and to check out in an easy way. It’s better to show the way the product looks like by placing images from all angles instead of a detailed product description. Do not compliment your product; just show it the way it looks for real.

Visualoo – Optics & Optometry Magento Theme


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Hidden Menus

People tend to be distracted by too many menus on the front page. As a result hidden menus will be used in the design to avoid pages from getting cluttered.

Xmas – Christmas Gifts Store Responsive Magento Theme


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Animated design

Animated design complements a website. It adds a new dimension to the user experience as animated designs tend to breathe life to your website and attract the audience.

Babytera – Baby Store Magento Theme


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Parallax scrolling

Parallax scrolling technique is a show stealer and it will be deployed by the websites in the future. This technique is sure to rule the roost in the near future.

Glassonic Magento Theme


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Card design

In recent years, card (and card-like) layouts have gained tremendous popularity amongst designers, and this trend will undoubtedly continue into 2016 and beyond.

Delveti – Plumbing Supplies Magento Theme


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Wrapping up

E-commerce web development is setting new trends in the online shopping segment. With more shoppers using eCommerce sites, companies are looking for new ways for enhancing the overall user experience. In today’s fast-changing eCommerce world, it’s challenging for any web designer to predict the future. What’s new today may be outdated tomorrow. To deliver customers a seamless shopping experience and also put yourself one step ahead of the competition, you as a designer need to constantly assess the merits of current trends.

Have anything to add to our list? Your comments are welcome at the section bellow.