The global economy shaken by quarantines and lockdowns doesn’t stimulate businesses to build long-term strategies. Yes, now is not the best time for any face-to-face business. However, people are turning online for shopping, which is a good sign for e-commerce.
Here too there are nuances, as Adobe says in the DEI report and we all see from demand shifting, customers are now filling carts with products for health, items for home work-place arrangement and social distancing.
Yet, when demand for groceries has increased, lifting the online price by 4.6%, the prices for electronics and home & garden products have deflated by -44% and -30% correspondingly:
The only thing we do understand now is that digital purchasing power is growing and offline shopping concedes e-commerce with the need for social distancing.
We understand that not all of our clients sell essentials and medical supplies, therefore, we’ve prepared a special Anti-Crisis Program. The program includes packs (you’ll see them below) for different business needs and comes with special services:
- 15% off their original price
- 6 months of free support
- free installation
- 90 days of money back
What are these packs?
- Pack #1
- Set up contactless delivery to contain the spread of COVID-19
- Pack #2
- Handle international supplies’ issues
- Pack #3
- Grow business awareness through free sales channels
- Pack #4
- Optimize your checkout
Set up contactless delivery to contain the spread of COVID-19
Handle international supplies’ issues
Use case: Say, some of your goods are currently out-of-stock, but you know that a new batch will arrive in a few days. So, this plugin can create a custom stock status and inform your visitors that the prods will be back in stock in, say, 3 days. Or in case you have a limited amount of items in stock, you can enable a status like ‘only 3 left’.
Use case: Because of social distancing, many people are forced to cancel their birthday parties. But they still want to feel festive and be around friends and family. Given that the #houseparty app soared in the App Store rating from 304th to the 1st place with 2 million downloads in just 1 week, the demand exists. Offer gift cards for birthdays and other holidays to your shoppers to bring people together without breaking the quarantine.
Grow business awareness through free sales channels
Use case: Say, you have one main selling channel – Magento 2 store. You may lose up to 86% of users that start searching for products on shopping platforms like Amazon, Google Shopping, Shopping.com, Bing, Facebook. Reach this audience importing products’ data from the Magento store in a few mins with the feed templates.
Use case: Assuming that you have a business profile on Instagram with active subscribers, why not use it for bringing new users to your website? Social network traffic has increased by 80% because people stay at home. Benefit from user-generated content to improve product performance with this catchy widget. Show lively product photos, likes, and comments from Instagram.
Optimize your checkout
Use case: Another way you can motivate customers to buy more is by enabling promotions. Say, you have a cosmetics store. Offer a free sample of perfume for each $50 spent. Thus, you will not only increase your revenue but also retain customers. Up to 35% of customers return to buy the product after trying a free trial.
Use case: Suppose that you want to reduce costs on marketing. On average, it’s 5-10 times cheaper to retain the returned customer than attract a new one. Add a subscription form to the thank you page to convert subscribers into regular customers.
No matter how rough it gets, we want you to know that we are open to collaborations and ready to develop an individual offer for your business.
What do we offer right now?
- 30-min live demo with our Business Development Manager. Have any questions about packs’ settings or any financial questions related to modules purchasing? Book an online meeting in the calendar.
- Free-of-charge extensions for medical suppliers and those who trade in essentials. Email us at email@example.com.
- Fast turn-key e-commerce website development. Talk to our expert or see details here.
Or simply leave any of your questions in the comments below and we’ll try to help you out!
Stay safe and healthy!