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Black Friday 2020 will be unlike any other with many major retailers, including Walmart, Best Buy, and Target, all closing on Thanksgiving Day for the first time in many years.
Retailers are having to reinvent themselves because the market landscape, as they know it, has shifted. And while open-air markets and parking lot pop-ups may well increase in popularity across the U.S. as retailers look...
One of the biggest puzzles in retail business is consumer behavior.
Why do they buy goods?
What motivation do they have?
Why do they prefer online shopping?
Consumers’ behavior poses too many questions. Today we introduce our first e-book that will shed light on this topic. In the book, we’ll cover the main models of shoppers behavior, aspects of motivation, purchasing cycle, the difference bet...
In 2018, holiday eCommerce sales totaled $126 billion – a 16.5% increase from the $108 billion generated in 2017.
By making a few smart moves, you can take advantage of the surge of holiday traffic – and start making more sales!
But if you don’t take the right steps to prepare for the holidays, they can turn into a disaster. Site downtime, payment problems, loading issues and more could pl...
There are a lot of different e-commerce strategies, and it’s difficult to choose the right one. Today, in our guide, we will compare Magento 2 Dropshipping integration with Marketplaces.
Brief overview
The core idea of dropshipping is to shorten the supply chain. You don't store and don’t ship goods. Instead of this, you have a list of suppliers.
A marketplace is a space for sellers where they...
Growing your email subscriber list is crucial for all online stores. Sending out emails with optimized content is a cost-effective, long-term strategy to engage with current and future customers.
The bigger your email subscription list, the more people you can reach to let them know about upcoming sales and new products. However, growing your email list requires strategy, consistency, and ...
2019 is here, and the new year provides a great opportunity to refresh your e-commerce website by adding new features and updating content.
#1. Add web banners
Web banners are a great way to (a) keep your e-commerce website homepage looking fresh, and (b) make viewers aware of the latest news about products and offers.
They can be easily modified to serve a range of purposes, are potentia...
