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Seven out of ten users that come to your Magento 2 store don’t complete the purchase leaving the cart abandoned. That is the reality.
Then we thought whether there was some way to keep users in store converting them into customers. The things we tried and that worked we’ve described below.
Learn how to retain your abandoners→
How much you lose because of abandoned carts
Before we will make som...
With the social distancing people shift to online life. This caused an increased demand for subscription products like well known to us all Netflix, Disney, HBO, and other streaming services. The share of Amazon Prime members increased by 16% from 59% of all shoppers last year to 75% nowadays.
But the automatic billing model doesn’t limit to entertainment SaaS, people want to get their cosmetic...
I think that you will all agree that we are living in most interesting times. Joseph Chamberlain, 1898
Regardless of who we are, in which sphere we're occupied or how we organize our life, the COVID-19 outbreak affected everyone.
Over 1 million confirmed cases and even more affected by precaution measures, like curfews or limiting groceries shopping to once a week.
The latter is a mere recomme...
As stated in the OC&C Strategy Consultants report, the total amount of money spent on shopping via a voice assistant will increase by up to $40 billion in 2022. There are 2 main reasons for this: the increasing mobile traffic and the growth of smart speaker devices sales. At the beginning of 2019, the mobile share of the retail traffic was around 64% according to Statista research. This sho...
Have you found duplicate content on your site? No worries, it’s all right.
There are weighty reasons why your website includes several URLs that lead to the same page or duplicate content on different URLs. Moreover, this is a usual practice for online stores in general to have content like that; which is normal because of the typical e-commerce functionality.
And though the case is not unheard...
Any successful business finds that analytics is a key point to stay on track with your goals. Today we'd like to share the best practices of applying analytics for decision-making by our partner - Web 2 Market.
The company provides data-driven Magento digital marketing, custom development, and hosting. Being data-driven means to them using the vast array of analytics information and tools from ...
