While videos can certainly be a reliable tool to engage audiences and encourage them into taking action, it’s also true that some styles work better than others at different tasks. More so when we are talking landing page optimization and boosting conversion rates! After all, you wouldn’t want to use the same video on two different landing pages if one is trying to sell your product...
September is already behind us, which means that all e-commerce is preparing for the craziest time of the year – the season of sales. This month, we have focused on improving our extensions that way, so your business gets the most from this season. We made our PWA add-ons compatible with Magento PWA Studio 11, added new features to Lazy Load, Login as Customer, and Cookie Consent...
So you’ve decided to start an online business – congratulations. If you play your cards right, put in real effort, and understand how the digital marketplace works, you could experience the entrepreneurial journey of a lifetime. However, there’s one thing that you need before you get into the business of online selling, and that’s a solid product. It’s natural to feel confused at this step...
![[Checklists] Do You Have All to Launch E-Commerce Halloween Sales?](https://amasty.com/blog/wp-content/uploads/2019/10/do-you-have-all-to-launch-halloween-sales-627x376.jpg)
Today’s Halloween is far from the good old trick-and-treating. It has turned into a large pool of opportunities and benefits for retail, including e-commerce. Here are some stats: the National Retail Association projects the holiday spending to hit $8.05 billion. We bet you’d love to get a slice of the pie. However, making a profit on Halloween sales requires extensive preparations. Worried?...
Proper business planning is pivotal to your success as a business owner. According to the Small Business Administration (SBA), 20% of new businesses fail within the first year and half of all businesses fail within five years. There are many reasons why businesses fail, but two reasons, in particular, are often the culprit; lack of funding or working capital and ineffective business planning....
According to TechCrunch, the pandemic accelerated the shift from offline to online commerce by five years. Your e-commerce business might have been fortunate enough to profit from this shift, but your biggest reward might be yet to come. This huge consumer movement from offline to online has caught the attention of big investors, and we’re seeing more and more brand aggregators who are raising...
Older articles
