To distinguish themselves from the myriads of competitors, e-commerce shops of today are increasingly adopting innovative designs, unique product offerings, and exceptional user experiences.
This article highlights 20 of the best e-commerce sites, emphasizing those that have made significant impacts in their respective markets. Each store we’ve included here shows outstanding e-commerce website design, serving as a benchmark for others in the industry.
1. Amasty
Amasty stands out as a premier destination for Magento extensions and solutions. Their e-commerce store showcases a clean, user-friendly interface that facilitates easy navigation through a diverse range of products aimed at enhancing Magento-based websites. Amasty's commitment to quality and customer satisfaction positions it among the top e-commerce sites in the world.
2. Etsy
Etsy is a global marketplace connecting millions of buyers and sellers of handmade and vintage items. Its intuitive e-commerce website design allows users to explore a vast array of unique products, fostering a community-driven shopping experience. Etsy's dedication to supporting independent creators has solidified its place among the most popular e-commerce sites.
Read More: How to Sell on Etsy
3. Glovo
Glovo is an on-demand delivery service that has expanded into a full-fledged e-commerce store. Offering everything from groceries to electronics, Glovo’s e-commerce store has become a top choice for urban consumers looking for convenience.
Glovo’s ability to bring a wide variety of products directly to the customer's door, all through a user-friendly mobile interface, positions it as one of the top e-commerce sites. Its e-commerce website design is modern, with a clean layout and efficient order process, making it a standout example of an e-commerce service that’s all about speed and customer satisfaction.
4. Flipkart
As one of India's largest e-commerce platforms, Flipkart offers an extensive range of products, from electronics to fashion. Its user-centric design and efficient service have made it one of the most visited e-commerce websites in the region.
5. Bookshop.org
Bookshop.org provides an online platform for purchasing books while supporting local, independent bookstores. Its straightforward and elegant design enhances user engagement, exemplifying a world-class e-commerce website.
6. Thrilling
Thrilling is an online marketplace specializing in vintage clothing and accessories. By partnering with independent vintage stores, it offers a curated selection of unique items. The platform's design emphasizes high-quality visuals and storytelling, creating an immersive shopping experience.
7. OnBuy
OnBuy is a UK-based online marketplace that has rapidly gained traction by offering a wide range of products across various categories. Its transparent business model and commitment to fair pricing have contributed to its reputation as a legitimate and trustworthy e-commerce store.
8. Temu
Temu has just recently become a significant player in e-commerce, offering a vast selection of products at competitive prices. Its user-friendly interface and aggressive marketing strategies have propelled it to become one of the trending e-commerce websites globally.
9. Shein
Shein is a fast-fashion e-commerce store known for its extensive collection of trendy apparel and accessories. Its responsive design and personalized recommendations enhance user engagement, making it a popular choice among online shoppers.
10. Walmart
Walmart has successfully transitioned into the online retail space, offering a comprehensive e-commerce store that rivals other major players. Its focus on user experience and efficient logistics has solidified its position among the biggest e-commerce websites.
Read More: The Walmart Class-Action Lawsuit on 'Deceptive Pricing' Claims
11. Costco
Costco's online store complements its physical warehouse clubs by providing members with a wide range of products available for delivery. The website's straightforward design and emphasis on value make it a notable example of effective e-commerce site design.
12. Best Buy
Best Buy's e-commerce store offers a vast selection of electronics and appliances. Its user-friendly interface and detailed product information enhance the shopping experience, positioning it among the top e-commerce sites in the world.
13. Home Depot
Home Depot's online platform provides a comprehensive range of home improvement products. The website's intuitive navigation and project-oriented content make it a valuable resource for both DIY enthusiasts and professionals.
14. Wayfair
Wayfair specializes in home goods, offering an extensive catalog of furniture and décor. Its visually appealing design and augmented reality features exemplify innovative e-commerce website design.
15. ASOS
ASOS is a British online fashion and cosmetic retailer catering to a global audience. Its sleek design, comprehensive size guides, and diverse product range make it a standout e-commerce store example.
16. Zalando
Zalando is a European e-commerce platform specializing in fashion and lifestyle products. Its clean design and personalized recommendations enhance user engagement, positioning it among the best e-commerce sites.
17. Farfetch
Farfetch connects consumers with luxury boutiques worldwide, offering a curated selection of high-end fashion. Its sophisticated design and seamless user experience exemplify top-tier e-commerce website design.
18. Newegg
Newegg is a tech-focused e-commerce store offering electronics, hardware, and software. Its detailed product listings and user reviews provide a comprehensive shopping experience for tech enthusiasts.
19. Chewy
Chewy specializes in pet products, offering a wide range of items for various animals. Its user-friendly design and exceptional customer service have made it a favorite among pet owners.
Read More: How Chewy Creates Loyal Customers with Thank You Notes
20. Glossier
Glossier is a beauty brand that has gained a cult following through its minimalist products and direct-to-consumer model. Its clean and engaging website design reflects the brand's aesthetic and enhances the shopping experience.
What Makes a Great E-commerce Site?
A great e-commerce site isn’t just about aesthetics. The best e-commerce sites prioritize:
- Fast loading times
- Mobile optimization
- Seamless navigation
- Secure and fast checkout
- Personalized recommendations
- Clear product information
Your e-commerce store should make shopping feel effortless. The goal is to remove friction while building trust and delighting users. e-commerce shops that do this consistently grow faster and retain more customers.
E-commerce Website Design Tips
Creating an attractive e-commerce website design involves more than good looks. Here are some actionable tips:
- Use high-quality images – Visuals sell. Don’t skimp here.
- Keep navigation intuitive – Make categories and filters easy to use.
- Focus on mobile-first design – Mobile drives over 60% of traffic on most e-commerce sites.
- Minimize checkout steps – Fewer clicks mean more conversions.
- Highlight reviews and testimonials – Social proof boosts trust.
- Consistent branding – Fonts, colors, tone—it all adds up.
If you’re looking for e-commerce website examples to model, every brand in this article nails these fundamentals.
Ready to Build One of the World's Best e-commerce Websites?
If you want to create a powerful, profitable, and future-proof e-commerce store, don’t go it alone. Amasty’s e-commerce site development service offers expert solutions tailored to your business. Whether you're just launching or scaling an existing site, their Magento expertise ensures a smooth, optimized, and visually stunning result.
Take inspiration from these e-commerce store examples, then partner with Amasty to bring your vision to life.
Frequently asked questions
An e-commerce store is a website that allows people to buy and sell goods or services online. Examples include retail giants, niche boutiques, or marketplaces.
While Amazon is often the most mentioned, Shopify-powered stores and platforms like Etsy or Shein are some of the most popular e-commerce sites globally.
Yes, many entrepreneurs build successful businesses through e-commerce. With the right product, design, and marketing, your e-commerce store can become very profitable.
In terms of revenue and traffic, Amazon leads. But in niche markets, brands like Shein, ASOS, and Etsy dominate specific categories of e-commerce sites.
Shopify, Magento, WooCommerce, and BigCommerce are top choices, depending on your technical needs and scale.
The best e-commerce website design is clean, fast, mobile-friendly, and conversion-focused. It should guide users smoothly from product discovery to checkout.
