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Product Labels for Magento 2


Highlight new arrivals, as well as special products and offers to immediately draw customers' attention and grow sales up to 55%. Automatically run several marketing campaigns at a time!

  1. Design catchy labels with ready-made shapes
  2. Show various labels to different customer groups
  3. Use flexible conditions for the labels display
  4. Edit labels and сheck them with the preview option
  5. Show several labels on one product
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Product Labels for Magento 2



When first-time visitors come to an online store, they face a huge quantity of products. That’s difficult for them to find new arrivals, popular products, promotions, or other deals. As a result, shoppers spend lots of time on searching right products and purchase decisions.


Magento 2 Product Labels help store owners effectively run marketing campaigns to promote new and featured products among a huge variety of others. Visitors will easily find necessary products and quickly make a purchasing decision what helps store owners boost sales revenue by motivating customers for purchasing.


Prevent extra money and time expenses by running marketing campaigns automatically
Increase customer traffic flow with eye-catching product labels
Boost sales revenue by motivating customers’ purchasing behavior


Use free ready-made labels to promote products  Free labels

Design catchy labels in no time with ready-made shapes

Use ‘Text-only’ label format

Show product labels in the widget with popular and related products

Edit label options right on the grid to save time

Place labels in any position on the product in a click



Show various labels to different customer groups
The easiest way to draw attention of different user segments is to use your catalog opportunities to the fullest. Our Product Labels tool is designed for this purpose.

Show labels with hot deals to general customers, with rewards program discounts to rewards program members and with bulk discounts to wholesalers only.
Automate promotions using labels with conditions
Once you set labels to be shown by any of the 31 conditions, you can forget about them. Labels will be enabled and disabled automatically.
Hasten users with 'if stock is higher lower than X' rule
Set maximal and minimal product stock to trigger the label display. This is the case when you can help users make a purchase decision faster by showing them products with low stock and such labels as ‘Almost Sold Out’ or ‘Only {Stock} items left’.
Set price range to display labels
Set price range for labels to be shown and they will appear only on the products corresponding to this condition. You can also choose which price type to use: base price, special price, final price, etc. The condition is useful to promote low-priced products.

Configure time period for product labels display
Set particular date and time intervals for labels to be displayed. The labels will stop displaying automatically as soon as the time period expires. Such an option is extremely helpful in sale season.



Highlight new collections with ‘Is New’ condition

Display labels according to the date when products are created with 'Is New' condition section.

Highlight products with ‘On Sale’ condition

Set minimal discount amount or its percentage to trigger the label display and automatically highlight sales.

Configure labels for out-of-stock products

If a product is out of stock show only ‘Out-of-stock label’. Hide all the other active labels for not to mislead customers.


  • Use Advanced Settings / CSS to make labels just perfect
  • Make configurable products even more visible with Magento 2 Color Swatches Pro extension
  • Use predefined variables to create specific labels
  • Limit the number of labels to display on each product
  • Use API methods to save, delete, and retrieve labels
    by ID
  • Edit labels in bulk with mass actions
Reasons to choose

Other Features

  • 100% Open Source — Easy To Customize
  • Follows Magento Code Architecture
  • Separated HTML/CSS/JS
  • Simple installation via Composer
* The name "Magento" and the logo are the trademarks of Magento, Inc.
There are many configurable products in my store, so a new indexing feature helps me a lot. Now labels on category pages and pages themselves load much faster.
Top-notch support!
All my support emails were answered very quickly. The tech team has solved even the problem that was not related to their extension at all. The extension works as expected. Great job!
It is very useful for promo campaigns
Great extension. User friendly interface with ability to set different conditions. A lot of cool labels out of box for free. It helps me to attract more visitors for my special deals and offers. It is very useful for promo campaigns and boosts conversion greatly.
Quick Support
Had some questions and minor design issues because of my custom theme. The support team has answered all my questions patiently and sorted all the problems! It took them 1 day. Amazing!
Great extension
Lots of ways to configure labels. No bugs encountered. I needed some help from support service and my problem was solved fast. Thank you!
Custom theme issues
We had problems with applying labels to the category page, contacted amasty support, they explained it was due to compatibility with our custom theme and helped to fix the problem. Now everything works fine, though it took us some time and efforts.
One of the best support I've ever experienced
I've used several Amasty extensions and their customer service has always been prompt and friendly. They have one of the best support I've ever experienced. The extensions simply work. Thank you very much.
Works like a charm
We've been running the extension for about 2 weeks and haven't noticed any issues. Everything works as promised.

And thanks for built-in label packs! They've made our product editing fast, as we don't have to design and upload our own pics.
Very good module
This module works well. It was the first module I used in my magento 2 installation and it worked very smoothly and was very simple to install. I recommend it.
Lucas Santos

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My Downloads
Version 1.11.2
Last Update: Jul 05, 2019
  • code was refactored according to Magento Standards
  • extension was covered by unit tests
  • issue with incorrect Product Labels' display on screen rotation was fixed
  • the issue with duplicating Product Label on category page was resolved
Version 1.10.6
Last Update: Apr 23, 2019
  • the ability to apply Product Labels on Catalog Widget was added
  • ability to utilize Magento web API functionality was added. Allows to save label, get or delete label by Id and get list of all labels
  • the compatibility with 3rd party custom themes was enhanced
  • compatibility with Magento 2.1 was improved
  • the compatibility with Magento 2.2.7 Enterprise Edition (PHP 7.1.24) and Magento 2.1.16 Enterprise Edition (PHP 5.6.38 was improved
  • compatibility with Magento 2.1.0 was improved
  • an issue with Price Range conditions was resolved
  • an issue with 'stock is lower' condition is resolved
  • a minor issues with indexation were resolved
  • an issue with configurable and grouped products label was resolved
  • the problem with saving product label was resolved
  • an issue with reindex and Varnish Cache was resolved
  • an issue with configurable products label with color swatches was resolved
  • the warning error when reindexing label if 'Is on sale' is set to yes and 'Use Special price only' is set to 'No' was resolved
Version 1.9.2
Last Update: Nov 06, 2018
  • allows to show several labels on the same place of the product image. Admin is able to set the margin between labels in px and select the labels alignment: vertical or horizontal
  • the labels indexing was enhanced . The 'Use Indexes for Better Performance' setting was removed from the configuration
  • an issue with special price label was resolved
  • the problem with SAVE_AMOUNT label was resolved
Version 1.8.1
Last Update: Oct 16, 2018
  • allows to edit label name, status and position right on the labels grid
  • allows to limit max labels quantity on the product
  • the label position was added to the labels grid. The labels preview was enhanced
  • compatibility with Magento 2.1.0 was improved
Version 1.7.0
Last Update: Oct 05, 2018
  • an option to set transparent label with colored border was added
  • ability to show only 'Out of Stock' label and hide all other active labels once item is Out of Stock was added
  • ability to duplicate label from the labels grid was added
  • now it allows to change the product label upon the simple product selection for configurable products
  • the label configuration ui was enhanced. Text Only option was separated in the configuration
  • compatibility with Amasty Color Swatches Pro extension was improved.
  • the issue with cache blocks was resolved
Version 1.6.11
Last Update: Sep 14, 2018
  • the information section was added. Now, you can see the version of the installed extension, available updates, the user guide link, conflicts and other useful information right on the module configuration page
  • the indexer is added in order to improve the catalog products listing performance as well as a label preview performance in a backend
  • the display of product labels after re-index was enhanced
  • code style changes were made
  • the compatibility with Magento 2.1.x was improved
  • the issue that allows arbitrary file deletion was fixed
  • the design issue on the category page was resolved
  • the issue with the display of the multi-select attributes in the label text was fixed
  • the problem with the duplicated entry key during the reindex was resolved
  • the issue with the 'Update on save' indexation when creating a product was resolved
  • the issue with default magento zoom was resolved
  • the issue with indexer and setting update per store was resolved
  • the issue with wrong date for special price was resolved
  • the issue when the regular price for configurable product not converted was resolved
  • Fixed the issue with the label text scale for small product images
Version 1.5.2
Last Update: Jan 30, 2018
  • Fixed the issue with displaying the product label when the attribute with 'select' type is used
  • Fixed the issue with the label not applied correctly if there are more than one identical products on the same page
  • Fixed an issue with the label preview in backend
  • Added the SVG image type compatibility
Version 1.4.4
Last Update: Nov 15, 2017
  • Fixed the issue with the duplicated label image
  • Added the validation to the stock range condition in the configuration to improve the UX
  • Minor fixes
  • Fix with path to system configuration
  • Number of minor fixes
  • Magento 2.2 compatibility introduced
Version 1.3.0
Last Update: Aug 07, 2017
  • Stability improvements
  • New feature: show label for product within specific qty range
Version 1.2.5
Last Update: Jul 11, 2017
  • Date "From" and date "To" can be empty (null) in the database
  • Minor CSS fix
  • Improvements for category page: better compatibility with custom themes and layouts
  • Improvements for configurable products' price
  • Improvement for font size being responsive
  • Compatibility for IE11 and Edge 1.2.1 improved
  • Performance optimization: cache added for labels block
Version 1.1.4
Last Update: Jan 13, 2017
  • Fix for getting image path, which had lead to errors in some cases
  • Improved compatibility with Magento image zoom
  • A number of general improvements
  • Possibility to add text without images as label
  • Variables for the special price time and for the product stock
  • Live Preview of the labels in the backend
  • Duplicate label and Change Status mass action are available
  • Fresh labels pack was added
  • New back-end interface and usability updates
  • New condition 'Display if stock is lower than' for the Low Stock
  • New label types allow admin to choose different shapes and color of the label
Version 1.0.1
Last Update: Sep 21, 2016
  • Minor style improvements
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