choose magento 2 abandoned cart solution

grand discounts to return customers with magento 2 abandoned cart emails

Skip to the beginning of the images gallery

User Guide

2.4.6, 2.4.5-p2, 2.4.4-p3, 2.3.7-p4

Abandoned Cart Email for Magento 2

see M1 version

4.9

98%

11 reviews

Increase the number of completed orders and return lost revenue by automatically sending catchy reminders. Offer discount coupons to motivate shoppers to complete their orders.

Recover abandoned carts in a few steps
Tailor campaigns with customizable email templates
Analyze campaigns performance with precise reporting
Schedule emails dispatch
Use the built-in discount coupon generator
Automatically embed UTM tags for further analysis
Hyva-compatible by default
⏱Book a live demo

Pick a combo deal with 15% discount:

15%

Abandoned Cart Email M2

$149

15%

Follow Up Email M2

$299

15%

Free Gift M2

$239

$687

Save $103.05

$583.95

Upgrade all extensions to Premium with 50% off!

Overcoming challenges with Amasty

❓Problem

Every abandoned cart is a missed opportunity and lost revenue. According to the latest statistics, 69.57% of shoppers abandon their carts. It means that 7 out of 10 customers never return to finish their orders, which leads to the $18 billion loss in sales for e-commerce brands every year.

💡Solution

Magento 2 Abandoned Cart Email extension helps effectively turn lost purchases into completed orders by sending automated reminders. Bring customers back with or without discount coupons, related products and highly-targeted offers.

What benefits do you get for your store

💰

Prevent the outflow of money by recovering abandoned carts

🎯

Avoid additional expenses for bringing customers back

😍

Gain loyalty with the customer-oriented offers

5 features that can save you lots of money:

Stylish email templates with customizable content

Fully-automated emails dispatch according to a schedule

The built-in discount coupon generator

Automatic UTM markups on a campaign or specific template levels

Dashboards to analyze the effectiveness

Make your abandoned cart emails remarkable

Abandoned Cart extension for Magento 2 allows you to trigger automated reminders to visitors who left your store without purchasing. Just preselect a notification layout suitable for your business strategy and motivate users to complete the purchases.

Display a discount coupon with the expiration date

Show products as a grid

Display products as a list

Add product descriptions, customizable options and SKUs

Hide product images

Highlight total discount

Display a discount coupon with the expiration date

Show products as a grid

Display products as a list

Add product descriptions, customizable options and SKUs

Hide product images

Highlight total discount

Return your sales in 5 steps

Magento 2 Abandoned Cart Email offers a step-by-step configuration model to make a campaign creation as simple as possible.

1. Set the main principles of the campaign

Start the configuration with the basic targeting and automatization options:

Limit rule application on a store view level
Target the campaign on specific customer groups
Define the conditions to trigger email sending
Stop emails sending upon a particular event

NEW: Now you can automatically cancel email triggering in case all products in a shopping cart were disabled.

2. Choose a template

Apply a ready-made template or create a custom one:

Add product details, e.g. description, price, SKU and customizable options
Generate a coupon code with an expiration date
Change the layout and design

3. Set up the schedule and discount rules

Choose the delivery date and time for your abandoned cart emails. Also, set the discount options:

Provide discount type and amount
Choose expiration date
Specify discount step and the maximum quantity to be applied
Use shopping cart rules

4. Configure Google Analytics integration

Automatically embed UTM tags into the links provided in emails to analyze the effectiveness of the campaign:

Configure UTM for the whole rule
Set different tags for each email to find out which template performs better

5. Send Test Campaign

Set up your test email campaign to make sure that Magento 2 Abandoned Cart settings work correctly before starting mass sending.

Configure a test email for sending
Access a history of test campaigns
Track test emails by product, discount and data creation

COMING SOON: Create unique templates with Email Builder

Customize your templates much faster using the email builder with the pre-configured variants and drag-and-drop option. Modify emails with the ready-to-use elements and a simple constructor.

Want this feature to be released faster? Let us know!

See how to configure a campaign in our video guide!

Make data-driven decisions by analyzing the effectiveness of campaigns

Abandoned Cart Email extension for Magento 2 collects all the data about campaign performance so that you could draw conclusions and find the most effective solution.

View analytical dashboard

Check open rate

View analytical dashboard

Analyze the performance of each campaign using the statistical data visualized on the dashboard. Maximize profits by improving your campaigns based on the data gained.

Check open rate

Using the reworked History grid, you can see how all campaigns are performing in one place. See relevant email statuses, check the name, SKU, price and quantity of products in the abandoned cart and view the number of times a customer has opened an email.

[PRO] Upgrade your email marketing approach

Returning abandoned carts is not all the solution can offer. Reconsider your marketing strategy and build a well-thought automatic emailing flow to strengthen customers’ engagement. The Pro version offers multiple tools to keep customers informed about each offer and prevent abandoning.

Follow Up Emails

Push Notifications

Exit Intent Popup

Customer Segmentation

Follow Up Emails

Stimulate repeated purchases with the Follow Up Emails component. Create multiple email campaigns based on customer activity to keep them shopping in your store. The solution includes 80+ stylish templates designed for various occasions which can be customized if needed.

magento 2 abandoned cart with follow ups

Push Notifications

Interact with customers in real-time via Push Notifications. Get consents and send alerts about hot deals or promos by schedule or event to keep shoppers engaged. Track the results on the campaigns grid or in a separate analytical dashboard.

Exit Intent Popup

Prevent cart abandonment instead of non-stop recovering carts. Catch customer attention at the last moment with the help of Exit Intent Popup. Offer tempting deals when customers are about to leave and motivate them to finish the purchases.

Customer Segmentation

Maximize the effectiveness of your campaigns by creating precise target groups. Create automatic Customer Segmentation rules and show individual approaches in email marketing.

[PREMIUM] Ensure reliable and secure email dispatch

The Premium package focuses on the technical part of the solution and lets you deliver emails successfully.

Advanced SMTP configuration

Improve reputation and minimize the chance to get into a spam folder using reliable SMTP Email Settings. Apply 12+ preset providers or set a custom secure connection to make sure your emails will reach the addressees.

Advanced features of Magento 2 Abandoned Cart reminder

Limit recovered carts in a current month per customer
Autologin users when they follow the links in emails
Moderate reminders in the queue grid
Manage all existing cron tasks on a Cron Tasks List grid

Automatically remove sent notifications from history to archive
Replace IP addresses for debug mode
SMTP Support
GDPR Compliance

Build an effective email marketing strategy

That perfectly suits your business model

Abandoned Cart
Email

$149
then $95 / Year Abandoned Cart Email for Magento 2 -
$149

Product updates and support service subscription — included the first year Price to be paid today -
$149

Subscription for the following year — $95 / Year

Abandoned Cart Email

Recover abandoned carts via emails
Create targeted campaigns based on various conditions
Use ready-made email templates or create custom ones
Schedule emails dispatch
Measure the effectiveness using detailed reports
Implement UTM tags for further analysis

then $95 / Year Abandoned Cart Email for Magento 2 -
$149

Product updates and support service subscription — included the first year Price to be paid today -
$149

Subscription for the following year — $95 / Year

View demo

Abandoned Cart Email Pro

$399
then $245 / Year Abandoned Cart Email Pro for Magento 2 -
$399

Product updates and support service subscription — included the first year Price to be paid today -
$399

Subscription for the following year — $245 / Year

Abandoned Cart Email included

Follow Up Email

Push Notifications

Exit Intent Popup

Customer Segmentation

Segment customers to target email campaigns
Create automatic rules for segmentation
Trigger follow up emails based on customer activity
Set the schedule and conditions for email dispatch
Use preconfigured templates for various occasions
NEW: Analyze follow up email effectiveness using statistics
Interact with customers in real-time using push notifications
Display notifications by schedule or events
Prevent cart abandoning via exit intent popup

View demo

Abandoned Cart Email Premium

$499
then $305 / Year Abandoned Cart Email Premium for Magento 2 -
$499

Product updates and support service subscription — included the first year Price to be paid today -
$499

Subscription for the following year — $305 / Year

Abandoned Cart Email Pro included

SMTP Email Settings

Deliver emails successfully using advanced SMTP configuration
Protect reputation with a secure connection
Use 12 reliable providers
Comply with Google standards using OAuth 2.0 protocol
Log all emails and track their statuses

View demo

What data is included into Magento 2 Abandoned Cart report?

As described, Amasty Abandoned Cart Email has an analytical dashboard with detailed data about Cart Abandonment Rate and Email Efficiency. It includes the following metrics:

Abandonment Rate
Potential Revenue
Recovered Revenue
The number of Emails Sent
The number of Carts Restored
The number of Orders Placed
Email Efficiency

How to complete Abandoned Cart email settings in Magento 2?

Install and enable the Abandoned Cart Email extension.
Go to Marketing > Abandoned Cart Email > Campaigns > Create new campaign.
Enter the Name and Priority of the new campaign, select Cancel Condition.
Choose the needed Stores and Customer Groups.
Set up Conditions, if needed. Or skip this step and keep the campaign working all the time.
Configure the Schedule and UTM parameters.
Save the campaign.

→ Learn how to retain up to 10% of cart abandoners.

4.3

See 216+ verified reviews

FAQ

Are Amasty extensions compatible with all themes and extensions by other vendors?

Amasty extensions work with all plugins we issued and with most 3rd-party plugins. If you come across a Magento 2 compatibility issue with any third-party module, we’ll definitely try to help you. If you face any technical issues, please create a ticket...

Will I get free support and updates?

Product updates for extensions purchased before Feb 1, 2022With the transition to product subscriptions, you will receive product updates for all extensions purchased before Feb 1, 2022 throughout the entire grace period — up to Aug 1, 2022. If you ...

Do you have the installation service?

Yes, you can use installation and configuration services that are available as the part of Pro and Premium add-ons for your product subscriptions.Please note that this installation service doesn’t include uninstallation. So, if you need to completely...

Can I request a free trial?

Amasty doesn’t provide any trials of Magento extensions. There's one exception: Amasty extensions are provided for testing or demo purposes to our official Platinum Partners as a part of the “access to Amasty extensions for testing purposes with Composer...

Can I test an Amasty extension on a staging site before transferring it to a live one?

Yes, you can install any Amasty extension on a test site and configure all the settings there before doing it on your live store.

How can I get a refund?

Amasty offers to its Customers a thirty (30) day money-back guarantee for the Software. In case the acquired extension didn’t meet your expectations, our support team is always ready to help you. Fees for support subscriptions and any services provided...

How can I receive a discount?

We are now working at a loyalty program for our customers that is supposed to bring even greater benefits in the long term. While it’s not out yet, you can look through these Special Offers. New discounts and specials are added every month. To stay ...

How to update a Magento 2 Amasty extension?

To update a Magento 2 extension by manual upload:1. log in to the customer account;2. navigate to the Products tab, scroll to the packages section, and click the Download link next to the extension that should be updated;3. Important: If some extension...

If I need additional features to be added to an Amasty extension, how can I ask for it?

To leave your feature request, log in to your customer account and open the Products tab. Then, scroll down to the bottom of the page, and leave your feature request in the following form: As soon as you send your request, it is considered by our ...

Magento 2 Amasty extensions installation

Each Amasty extension package is provided with the extension files, installation & setup guides, and a license agreement. Some extensions include import files examples as well. So how to install our Magento extension? What is the plugin...

How can I prolong support?

If you have an active support service subscription, it grants you access to support services for all products purchased before Feb,1 as long as your subscription is active. Alternatively, support services are only available as the part of a product ...

Can I change the EE extension to CE for free?

Usually, no, you can’t exchange modules. Please, contact our support managers and they’ll consider your case individually. → Learn more about our special offers

How can I get a discount to re-purchase plugins?

Usually, we don’t provide any discounts. But you can contact us, and we’ll consider your case individually. → Learn more about our special offers

What is the license policy? On how many websites can I use Amasty extensions?

Our license allows you to use a single extension license agreement on one Magento installation.If you run several domains on the same instance of Magento, you can use one extension license. However, if you run each website on a new installation of Magento...

How can I pay for Amasty extensions?

You can pay for our extensions in any convenient for you way as a full range of payment methods are supported. The most common means are credit card or PayPal. Security and fraud protection are guaranteed. If you need to pay for the order with a non...

Reviews

Customer Reviews

Customization

Do you need specific features added so you can achieve your business goals?

Drop us a line and we'll customize this extension for you!

Change Log v 1.15.1

You can always download the recent version free of charge from your account installing an upgrade is easy

Check now →

See Magento (and other software) versions we support and guarantee their compatibility with our extensions

Check now →

Abandoned Cart Email for M2 (Lite)
Abandoned Cart Email for M2

Select item

Version 1.15.1

Last Update: Feb 03, 2023

1.15.1 - Feb 03, 2023

Improvement we improved the Transactional Email setting dependencies to avoid mailing schedule configuration issues
Fix now invalid emails are blacklisted as they should
Fix the issue with a coupon applying when 'Coupon is Available Only for Email Recipient' is enabled was resolved
Fix we fixed the products quantity issue in the mini cart when the product was added via the Abandoned Cart email

Version 1.13.5

Last Update: Jun 01, 2022

1.13.5 - Jun 01, 2022

New for all Amasty solutions, we have compiled separate packages, each of which includes a unique set of extensions. So that you can more easily find all available updates for your package in the Change Log tab, please find the menu on the left and choose the extension(s) included in the package. (A list of extensions included in a package can be found under the Description tab)

Version 1.0.1

Last Update: Apr 18, 2022

1.0.1 - Apr 18, 2022

Compatibility now the extension is compatible with Magento 2.4.4

Version 1.15.1

Last Update: Feb 03, 2023

1.15.1 - Feb 03, 2023

Improvement we improved the Transactional Email setting dependencies to avoid mailing schedule configuration issues
Fix now invalid emails are blacklisted as they should
Fix the issue with a coupon applying when 'Coupon is Available Only for Email Recipient' is enabled was resolved
Fix we fixed the products quantity issue in the mini cart when the product was added via the Abandoned Cart email

1.15.0 - Dec 21, 2022

Improvement the extension code was renovated and refactored to improve the performance of quotas processing, thus we splitted quotas processing and emails sending on schedule processes into two cron jobs (Please note: after update third party customizations for email sending process on your instance may be incompatible with the module)

Version 1.14.0

Last Update: Dec 06, 2022

1.14.0 - Dec 06, 2022

New now it is possible to display the products quantity left in the cart in the Abandoned Cart Emails
Improvement we improved the handling of the Abandoned Cart Emails Queue so now email addresses with spaces or invalid domains do not affect the mailing process
Fix now products with a Special Price are displayed in the emails correctly
Fix we solved the problem with the Bundle Products price in the Abandoned Cart Emails
Fix now product prices display according to the specified Customers Group in the emails
Fix the issue with sending emails when using 'Any product went out of stock' Cancel Condition and the multiple store was solved
Fix we fixed the problem with products displaying in the emails when table mode is being used

Version 1.13.6

Last Update: May 19, 2022

1.13.6 - May 19, 2022

Improvement we optimize the template handling according to security compliance
Fix we corrected the rules processing for Abandoned Cart Emails sending
Fix now the image in Amasty Abandoned Cart Reminder template is displayed correctly
Fix we fixed the issue with Campaigns schedule saving after email template deleting

1.13.5 - Apr 15, 2022

Compatibility now the extension is fully compatible with Magento 2.4.4, 2.4.3-p2, 2.3.7-p3

1.13.4 - Mar 24, 2022

Fix we fixed the issue with store URL in an email copy

1.13.3 - Mar 22, 2022

Improvement we switched the module to a declarative schema

1.13.2 - Feb 10, 2022

Compatibility now the extension is compatible with Magento 2.4.4
Fix we solved the problem with EUR conversion in ‘Subtotal’ and ‘Total’ information in the Emails

1.13.1 - Jan 17, 2022

Fix we fixed the issue with the Abandoned Cart Reports page loading

1.13.0 - Dec 09, 2021

Compatibility we made the module compatible with Amasty Push Notifications to let you trigger campaigns when the shopping cart is abandoned
Improvement we improved the UX & UI of Abandoned Cart Reports to provide you in a convenient way with more details about abandoned carts statistics

Version 1.12.2

Last Update: Nov 24, 2021

1.12.2 - Nov 24, 2021

Improvement we improved the UI of Abandoned Cart Email general settings to make the module’s configuration more convenient

1.12.1 - Oct 14, 2021

New now the extension comes with the UTM Parameters settings for schedules, so you can configure different UTM tags for each email separately
New we developed a new setting to let you enable or disable automatic customers login from abandoned cart email

1.12.0 - Oct 05, 2021

Improvement now you can add product SKUs to abandoned cart emails
New we added the functionality of custom email templates into сampaigns to let you create custom emails right on the campaign editing page
New now the extension comes with a new column on the History grid, so you can check customer phone numbers from the grid

Version 1.11.0

Last Update: Jun 24, 2021

1.11.0 - Jun 24, 2021

New now the extension comes with product details in History grid, so you can check the name, SKU, price and quantity of products in the abandoned cart
New we added a new column for you to monitor the number of emails opened
Improvement we improved the UI of Abandoned Cart Email template for you to send more attractive emails to your customers
Improvement we added a new cancel condition to let you cancel campaigns when all products are disabled

Version 1.10.4

Last Update: May 26, 2021

1.10.4 - May 26, 2021

Fix we fixed the issue with images of simple products displayed in emails
Fix we resolved the problem with incorrect currency displayed in emails and Test Campaign grid

1.10.3 - May 07, 2021

Compatibility now the extension is compatible with Magento 2.3.7

1.10.2 - Feb 26, 2021

Fix we fixed the issue with the wrong checkout URL added to abandoned cart emails when more than one website is created

1.10.1 - Feb 17, 2021

Fix we fixed the issue with order placement when abandoned cart email was added to the queue

1.10.0 - Dec 08, 2020

Improvement we reviewed the code and implemented the code enhancements in order to better match the Magento architecture

Version 1.9.14

Last Update: Sep 25, 2020

1.9.14 - Sep 25, 2020

Fix we resolved the problem with incorrect utm markup

1.9.13 - Aug 12, 2020

Compatibility compatibility with Magento 2.4 was added
Fix we fixed the issue with the products that were not displayed in emails if ‘optionList=yes’ is specified in layout settings
Fix we resolved the problem with the incorrect output of price in emails with a valid template setting

1.9.12 - May 25, 2020

Improvement we improved code constructions for Magento Marketplace standards

1.9.11 - Mar 30, 2020

Compatibility now the module is compatibly with Vitrasan_MailCatcher
Compatibility now the module is compatibly with Mageplaza_Smtp
Fix we fixed product options displaying in email templates
Fix we fixed the issue with customer address validation
Fix we fixed the issue with sending test emails
Fix we fixed the issue with changing status when order was placed

1.9.10 - Feb 21, 2020

Fix we fixed the issue with sending Copy of Abandoned Cart Emails

1.9.9 - Jan 29, 2020

Compatibility with Magento 2.3.4 was tested and confirmed
Improvement now the number of related, up sell and cross sell products limited for emails by settings

1.9.8 - Jan 16, 2020

Fix we solved the problem with sending test emails and displaying history page

1.9.7 - Dec 20, 2019

Improvement we added a setting that allows you remove pub directory from image url
Fix we solved the problem with incorrect email sender on Magento 2.2.6
Fix we solved the problem with creating email template
Fix we solved the problem with pagination on grids

1.9.6 - Nov 06, 2019

Fix we solved the problem with email sending on Magento 2.3.3
Fix we solved the problem with sending guest email template for registered customers
Fix we solved the problem with sender name in emails on Magento 2.3.x
Fix we resolved the problem with incorrect email sender for different store views

1.9.5 - Oct 09, 2019

Fix the issue with empty Email subject was fixed

1.9.4 - Oct 08, 2019

Fix the issue with sending Email to some cart abandoners was fixed

1.9.3 - Sep 24, 2019

Fix we resolved the problem with creating a large number or rules
Fix we resolved the problem with js minification
Fix we resolved the problem with adding email to queue
Fix we resolved the problem with updating email queue
Fix we resolved the problem with usage limit from cart price rule for generated coupons

1.9.2 - Aug 12, 2019

Fix the issue with sending test email was fixed
Fix the issue with getting product description for email was resolved
Fix the issue with wrong timezone after email queue updating was resolved

1.9.1 - Jul 29, 2019

Improvement now charts are displaying correctly in IE11 browser
Fix the issue with displaying the schedule inside the rule was resolved
Fix the issue with 'Error filtering template: Warning:' in test messages was fixed
Fix the issue with empty emails after use 'MailChimp' module was resolved

1.9.0 - Jun 25, 2019

New unit tests were added to the Geo IP Data module
Improvement the code of the Geo IP Data module was refactored
Improvement general code enhancement
Fix the issue with getting a second one Abandoned Cart email after clicking the link in the first one while Cancel Condition is 'Link from Email Clicked' was fixed
Fix the issue with displaying only parent images with 'showConfigurableImage=yes' in the Template Content was resolved
Fix the issue with displaying zero prices for all products while 'priceFormat=includeTax' was resolved

Version 1.8.2

Last Update: Apr 09, 2019

1.8.2 - Apr 09, 2019

New the ability to manage all existing cron tasks on a Cron Tasks List grid in backend was added. Run cron tasks and generate their schedule by clicking the ‘Run Cron’ button. Also, delete tasks in bulk, use filtering and sorting options when it is needed

1.8.1 - Mar 28, 2019

New the ability to manage all existing cron tasks on a Cron Tasks List grid in backend was added. Run cron tasks and generate their schedule by clicking the ‘Run Cron’ button. Also, delete tasks in bulk, use filtering and sorting options when it is needed.

1.8.0 - Feb 28, 2019

New now you can get valuable insights on your cart abandonment rate and abandoned cart emails efficiency via reports.
Improvement now, in addition to scheduled time, you can see date and time when your abandoned cart email was actually sent.

Version 1.7.0

Last Update: Feb 18, 2019

1.7.0 - Feb 18, 2019

New ability to add cross-sell products to abandoned cart email templates was added.
New ability to add up-sell products to abandoned cart email templates was added.
New ability to add cross-related products to abandoned cart email templates was added.
New ability to add wish-list products to abandoned cart email templates was added.
New now you can see the status of up to five recently launched cron-jobs.
Improvement clarifying hints and comments to certain fields were added.
Improvement session regeneration was improved.

Version 1.6.5

Last Update: Jan 24, 2019

1.6.5 - Jan 24, 2019

Improvement module compatibility with 3rd party solutions was improved.
Improvement customer address validation was optimized.

1.6.4 - Nov 20, 2018

Improvement the integration with Amasty SMTP and Amasty Speical Promotions extensions was enhanced

1.6.3 - Nov 06, 2018

Fix the issue with saving rule with empty coupon code was resolved

1.6.2 - Sep 26, 2018

Fix the issue with extension installation was resolved

1.6.1 - Aug 29, 2018

Improvement optimized the code structure and improved the extension stability
Improvement new variables Discount, Abandonment Date With Time and Abandonment Date for email templates were added

1.6.0 - Jul 30, 2018

New the ability not to send email to customers not subscribed to the newsletter was added. Now the extension is fully GDPR compliant

Version 1.5.1

Last Update: Jul 07, 2018

1.5.1 - Jul 07, 2018

Fix the issue with import geoip data was resolved

1.5.0 - Jun 14, 2018

New the functionality to comply with the latest GDPR EU changes was added.
New Information section is added. Now you can see the version of installed extension, available updates, User Guide link, conflicts and other useful data right on the module Configuration page.

Version 1.4.1

Last Update: Jun 07, 2018

1.4.1 - Jun 07, 2018

Fix the issue with Customer Group and Store conditions was fixed.

1.4.0 - May 16, 2018

New now the extension can re-send the previously sent coupon in subsequent emails instead of generating a new one for each email. Please look for 'Send the Same Coupon Again' checkbox on Schedule tab.
New introducing the 'Automatically remove sent emails from History' feature which is designed to clean up a log of sent emails and free some disk space.

Version 1.3.1

Last Update: Apr 20, 2018

1.3.1 - Apr 20, 2018