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As a Shopify e-commerce merchant or manager, you create all kinds of web pages to meet certain goals. And just as you make your ‘About’ page to position your brand, you design a landing page for a purpose as well. When utilized well, this type of web page becomes a helpful tool in your marketing and sales funnels. Keep reading for an in-depth view of what a landing page is and how to create a landing page on Shopify to boost your sales.
You asked, and we listened! Based on the customers’ feedback, Amasty has introduced and is currently testing a new pricing policy on two of our popular products. We hope to bring you greater clarity, flexibility, and convenience with this more client-oriented pricing approach.
Multi-vendor marketplace platforms allow multiple sellers to list their products on a single website, offering a wide range of products to customers. This way, these platforms enable vendors to reach a broader audience and help potential customers choose the vendor among the competition. In this comprehensive blog post, we'll explore the 15 best multi-vendor marketplace platforms, each offering unique features and capabilities to help you build a successful e-commerce business.
According to the study data by MarketWatch, the global gift card market is expected to reach $716.9 billion by 2028. Another study by CapitalOne focuses on customers’ opinions and suggests that 61% of consumers spend more than the gift card amount when redeeming, with an average overspend of $31.75. Does your Magento store offer gift cards? If not, the figures above may give you an idea of why it should. If you’re considering a gift card extension for your website, this article will help you choose between the popular options: Amasty's Premium Gift Card Extension and Aheadworks’Magento 2 Gift Card.
Baymard Institute estimates the average cart abandonment rate in 2024 to be 70.19% and states that many respondents name checkout issues as their key reason for not completing a purchase. Specifically, 22% blame overly complicated checkout processes,17% report website errors during checkout, and 9% mention card payment failure. What do these stats mean for your Magento-powered business?
To be engaged in modern marketing is to be immersed in Search Engine Optimization (SEO). The question is always, “How can I raise my rank on Google?” Yes, having your site favored by the world’s largest search system is very important. But another big question, with an answer often worth even more, is: how to rank high on Bing?
