A captivating product image has the power to entice, inform, and ultimately persuade a potential customer to make a purchase. Shopify knows this for a fact. That’s why the platform strives to support its merchants with powerful solutions that make product presentation more effective yet effortless.
Shopify AI known as Shopify Magic is one of such intriguing offerings.
What is Shopify Magic?
Shopify Magic is Shopify’s AI suite of generative apps. The suite is still under development with new tools being added to it every few months. So far, it assists merchants with:
- Automatic text generation – Fast creation of SEO-friendly product descriptions, FAQ answers, and blog post drafts as well as auto-replies to emails.
- App review summaries – Auto-generated summaries of all customer reviews on your product that help customers make purchasing decisions faster.
- Predicted values for the amount spent per customer – AI predictions about possible future stats in your Customer cohort analysis for a more data-backed strategy.
Media Generation is the latest addition to the suite. It offers automated and easy editing of all your images to help you enhance the store's visual appeal with minimal effort.
Features of Media Generation for Shopify Images
Media Generation in Shopify Magic combines the capabilities of AI with popular photo editing features. Powered by image recognition algorithms and an understanding of the latest design trends, the tool helps e-commerce specialists remove product image backgrounds, create transparent images, and choose scene styles to match existing product images.
Let’s take a better look at its features:
- Automated Product/Background Separation – Shopify Magic relies on AI algorithms to automatically distinguish between the subject and background of an image. It puts them on different layers faster and far more precisely than Photoshop’s magic wand.
- Background Removal – Shopify Magic can also automatically delete the background layer and give you a nicely cut transparent image.
- Scene Replacement – No need to search for a nice studio to take your product pictures at. You can simply ask the tool to replace the backgrounds in your Shopify images with AI-generated scenes.
- Manual Tweaks– For more accuracy and creative freedom, you can make manual adjustments (e.g. resize images to Shopify standards) with the built-in image editing tools.
In short, any merchant using Shopify Magic can achieve a stylish and professional look in their store without any knowledge of image editing or product photography.
Benefits of Shopify Magic Media Generation
Media generation tools like Shopify Magic can offer operational and financial benefits to e-commerce ventures of all scales.
- Reduced manual efforts – Free up your resources, letting your design team handle more creative tasks.
- A professional lookat minimal cost – You no longer need to splurge on expensive photoshoots for your product images to look stylish and eye-catching.
- No training needed – Shopify Magic is very entry-level because of its intuitive UI. You can trust even your junior team members to handle the tasks effectively.
- Built-in A/B testing – You can explore various background styles and scenes to discover what resonates best with your audience.
- Brand customization options – Fine-tune Shopify AI to match your brand book and generate images that effectively foster brand recognition
Even better, Shopify Magic is available across all Shopify plans at no additional cost. So if you pay Shopify’s minimal $39 monthly fee, you already have access to Shopify Magic.
Read More: The Benefits of AI Integration for Shopify Merchants
Use Add-Ons for Enhanced Efficiency
Impressed with the features of Shopify Magic so far? Then you’ll be glad to know that you can achieve enhanced optimization by using it alongside specific Shopify apps.
AI Content Master
AI Content Master helps you generate quality and SEO-friendly content for your Shopify stores. Apart from helpful and unique product descriptions, keyword-optimized metadata, and well-structured blog posts, you can rely on this tool to leverage Shopify AI for image generation.
Just one click – and you get a catchy product image or a vivid picture for your article.
Pic Manager
Pic Manager extension was built to simplify and speed up the manual labor of uploading product images. Get this 100% free tool to upload your Shopify product images in bulk and have them automatically associated with the relevant SKUs. Then edit pictures with Shopify Magic and publish them to the website. In tandem, the 2 tools can give you a 2.5x faster product rollout.
Read More: Best Shopify Extensions
Add a Touch of Magic to Your Product Management
Good magic is all about erasing the grind and tediousness of reality. With Shopify Magic, you do exactly that – you take all the labor out of tedious tasks and free up time for more creative and strategic efforts. When combining it with tools like AI Content Master and Pic Manager, you get even smoother workflows that can reduce FTE costs and achieve faster product releases, helping you generate revenue more quickly.
Rely on Shopify's AI tools to boost your store’s online presence and attract customers with high-quality and cost-effective Shopify images!
