E-commerce Best Practices

One of the biggest puzzles in retail business is consumer behavior. Why do they buy goods? What motivation do they have? Why do they prefer online shopping? Consumers’ behavior poses too many questions. Today we introduce our first e-book that will shed light on this topic. In the book, we’ll cover the main models of shoppers behavior, aspects of motivation, purchasing cycle, the difference bet...

Merchants are often confused about what features their online shops need right now and what they can add later. Aiming to save your time (and attract more traffic ?), we’ve gathered valuable e-commerce statistics into ⇩ infographics and found 30 online store functional must-haves. More detailed information on the topic Users before they became your client take a long customer shopping jou...

There are a lot of different e-commerce strategies, and it’s difficult to choose the right one. Today, in our guide, we will compare Magento 2 Dropshipping integration with Marketplaces. Brief overview The core idea of dropshipping is to shorten the supply chain. You don't store and don’t ship goods. Instead of this, you have a list of suppliers. A marketplace is a space for sellers where they...

Growing your email subscriber list is crucial for all online stores. Sending out emails with optimized content is a cost-effective, long-term strategy to engage with current and future customers. The bigger your email subscription list, the more people you can reach to let them know about upcoming sales and new products. However, growing your email list requires strategy, consistency, and ...

Hello to Amasty blog readers! Now, we are all used to say that e-commerce is still growing, that it’s showing rise in market volume, sales and revenue not only in top-performing economies, but in developing countries, too. But what exactly does that mean? Let us break down what happened in the world of e-commerce in 2017.   GLOBAL E-COMMERCE STATISTICS OF 2017 Retail e-commerce sales worl...

In the melting pot of A/B testing case studies that you can find on the web, not so many of them are helpful for your business niche. One successful case can’t suit all industries due to the factors like diverse audience, sales funnels, and other things.  Actually, there is an approach that really fits every industry - prove your reputation with hard evidence and build customers’ tru...