Google Rich Snippets for Magento 1

Improve your website appearance in organic search. Use easily adjustable rich snippets for highlighting any site information you need. Significantly increase your visibility with Magento microdata and draw highly targeted traffic to your online store.

  • Use various types of rich snippets
  • Add Magento sitelinks search box
  • Enhance your visibility in search results
  • Get more targeted traffic
  • Boost your conversion rate
  • Raise your brand awareness
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Learn why rich snippets are great for Ecommerce SEO

Learn how the Magento rich cards will improve your website organic results

How the extension looks like on the back end

Why are rich snippets great for Ecommerce SEO?

This extension is also a part of Magento 1 SEO Toolkit.





How will the extension improve your website organic results?

Rich snippets are Magento 1 structured data, which are used to report users about additional website information in organic search. Displaying more detailed info in search results lets you segment customers in advance and draw only relevant traffic to your site. Also according to Google, links with rich snippets have higher positions in search results. Summing this info you get very high chances that users will click on your site. In fact click through rate for such links is 20-30% higher.


Below you'll find 5 types of Rich Snippets, which are the most necessary for an E-commerce site. Click on the tabs for details:

Search input box for home page in Google search results

Thanks to our Magento 1 Rich Snippets extension you can add improved sitelinks search box to Google search results. It will make it quite more convenient for customers to find a specific product on your store directly through your own site-search box in Google.


Note! As soon as Google uses numerous factors to determine the box display such as on-site information and various types of navigational queries, only Google decides when and which sites will display search box.

Twitter summary cards support

Twitter cards is an excellent way to present your products on Twitter. Show extra information about products in tweets such as image and description or add a custom text field. Simply configure extension settings, post a tweet with the url to your product and Twitter will show additional product info to your followers. This is a great opportunity to use social media as a free promotional tool.

Rich Pins support

Price + availability + product url
Have you ever tried to promote your products on Pinterest? Now it's a good time to start with Rich Pins support. Post products and your followers will be able to see the price, stock availability and product url. As a bonus you will also get free price notifications alerting pinners that you’ve dropped the price.

NEW! Google Image Search Badges

Due to Rich Snippets extension, you can easily markup your products. Make your products more eye-catching in the Google search results, marking them with the necessary data. The products will appear in the search results with engaging badges for your customers' better shopping experience.

How the extension looks like on the back end

There are 5 rich snippet types to configure - product, review rating, breadcrumbs, category and organization. Easily set up rich snippets in Magento 1 back end to attract visitors to the front end. Apply one of the extensions with a high costs-value ratio, this means you'll achieve greater results spending less effort.

New! Now you can add Magento 1 structured data - rich snippets to highlight information on your landing pages. Show summary products rating and the most attractive product price on the bottom of the landing page.


Rely on our Magento Migration from 1 to 2 for a smooth, efficient transition to Magento 2, ensuring your store remains at the forefront of e-commerce innovation.

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Are Amasty extensions compatible with all themes and extensions by other vendors?
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Yes, you can install any Amasty extension on a test site and configure all the settings there before doing it on your live store.
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Amasty offers to its Customers a thirty (30) day money-back guarantee for the Software. In case the acquired extension didn’t meet your expectations, our support team is always ready to help you. Fees for support subscriptions and any services provided...
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What is the license policy? On how many websites can I use Amasty extensions?
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Can I add rich snippets to category pages?

Yes, you can add rich snippets breadcrumbs markup to your category page. Additionally, you can display average rating of the products found in a particular category as well as the cheapest product price.

Can I add rich snippets to my home page?

Yes, of course. The Organization and Search Box markup can be added to a store’s homepage.

Does it work with Yotpo reviews?

If you run other Yotpo plan than Lite, the extension works with it. Read on to see the details.

Does this module add rich snippets to all products at once?

Yes, once you enable rich snippets for products, the markup will be added to all items automatically, so there is no need to waste your time by adding markup to products one by one.

How can I check that the Rich data was added to the product page after I enabled the extension settings?

Rich Data is added to the source code of your website pages. Continue with the complete answer to learn how to check it.

How does this Rich Snippets module work with configurable products?

The Rich Snippets module uses information of configurable products to display rich snippets in two ways. To see how to use the options correctly address the complete instruction.

How long should I wait for rich snippets to appear in Google?

There is no universal answer to this question as it depends on many factors, for example, how often your site is crawled by Google.

Once you’ve enabled rich snippets for your store, check them in Google Data Highlighter. If everything is ok, you will need to wait for Google to re-crawl your site and understand the markup found there.

How to install Magento 1 Amasty extensions?
Each Amasty extension package is provided with the extension files, installation & setup guides and a license agreement. Some extensions include import file examples as well.Before installing any extension, please create a backup of the root folder...
Is this Rich snippets extension compatible with a multi-store configuration?

Yes, sure. The module works fine in a multi-store environment.

What product types are supported by this Rich Snippets extension?

Our module supports all types of Magento products, except for bundle ones.

Will this module add rich snippets to already existing products?

Yes, the changes you make with this extension are applied retrospectively, so all products will get rich snippets, no matter when the former were created.

Customer Reviews

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Drop us a line and we'll customize this extension for you!

You can always download the recent version free of charge from your account installing an upgrade is easy

See Magento (and other software) versions we support and guarantee their compatibility with our extensions

Version 1.6.7
Last Update: Jan 14, 2022
1.6.7 - Jan 14, 2022
    1.6.5 - Mar 27, 2020
    • Fix we resolved issue with wrong breadcrumbs
    1.6.4 - Dec 11, 2019
    • Fix issue with price currency was resolved
    1.6.3 - Jun 12, 2019
    • Improvement product global identifier support was added. Admin is able to specify comma separated list of properties and attribute codes like mpn, sku.
    1.6.2 - Mar 28, 2019
    • Improvement now it adds the schema markup for each product on the category page
    1.6.1 - Feb 12, 2019
    • Fix an issue with not existing brand attribute was resolved
    1.6.0 - Jan 17, 2019
    • Compatibility compatibility with recent requirements for introduced by Google was added. Added the following properties: priceValidUntil, product URL, product review in @Offer
    Version 1.5.4
    Last Update: Dec 18, 2018
    1.5.4 - Dec 18, 2018
    • Fix an issue with rounding the price in snippets has been resolved.
    1.5.3 - Dec 05, 2018
    • Compatibility compatibility with Magento CE was improved
    1.5.2 - Oct 31, 2018
    • Fix an issue with reviews qty on the category page was resolved
    1.5.1 - Oct 15, 2018
    • Improvement the product reviews output conditions were enhanced
    • Compatibility the compatibility with the Amasty Color Swatches Pro extension was improved
    1.5.0 - Aug 23, 2018
    • New the information section was added. Now, you can see the version of the installed extension, available updates, the user guide link, conflicts and other useful information right on the module configuration page
    • New the ability to add the last breadcrumb item to meta data was implemented
    Version 1.4.12
    Last Update: Jun 18, 2018
    1.4.12 - Jun 18, 2018
    • Fix the issue with the group product price was resolved
    1.4.11 - Apr 02, 2018
    • Fixed an issue with the product_breadcrumbs block output
    • Fixed an issue with the product_richdata block output
    • Fixed an issue with the double name
    • Added the check for the category with 0 products
    1.4.10 - May 29, 2017
    • Improved compatibility with Amasty Color Swatches
    1.4.8 - Feb 27, 2017
    • Compatibility with older PHP versions
    • Fix for prices of bundled products
    • Minor code optimization
    1.4.7 - Jan 30, 2017
    • Fix for configurable items price
    1.4.6 - Jan 05, 2017
    • Compatibility with custom themes improved
    • Minor fix for displaying availability for Pinterest (it was displayed always not depending on a setting)
    1.4.5 - Dec 23, 2016
    • Fix for getting product description
    1.4.4 - Dec 22, 2016
    • Self product information removed from breadcrumbs, as it should not be there
    • A number of minor improvements
    1.4.3 - Nov 23, 2016
    • HTML tags are now removed from description tag
    • Improvement for aggregateOffer snippet
    1.4.2 - Nov 14, 2016
    • Review rating hidden when it's 0 (in case your theme just uses review with no stars/points)
    • Minor improvements for better integration
    1.4.1 - Nov 02, 2016
    • Fix for price of grouped products
    • Improvements for meta data of Yotpo and Pinterest
    • New option to use \"short description\" instead of description
    • New option to show grouped products as a list of associated products offer
    • Improvements for prices data when applying promotion rules
    1.4.0 - Oct 21, 2016
    • Mechanism of integration completely reworked. Now extension integrates much better with all custom themes.
    • Unnecessary settings removed, due to the new integration workflow
    • Added new option to display item condition
    • Added new option to display configurable product as a list of offers for simple products
    Version 1.3.0
    Last Update: Oct 11, 2016
    1.3.0 - Oct 11, 2016
    • Better compatibility with Improved Navigation extension
    • New setting to display availability snippet (is available or not)
    • Minor improvements for better compatibility with locale settings
    Version 1.2.8
    Last Update: Jul 08, 2016
    1.2.8 - Jul 08, 2016
    • Minor improvements to comply latest Google requirements
    1.2.7 - Sep 28, 2015
    • Deprecated twitter product card replaced with twitter summary card
    1.2.6 - May 25, 2015
    • Added compatibility for Yotpo rating in Twitter cards
    1.2.5 - Apr 29, 2015
    • Stripping HTML tags from Twitter description
    1.2.4 - Mar 17, 2015
    • Support for Yotpo reviews summary in addition to the Magento built in reviews.
    1.2.2 - Feb 20, 2015
    • Option to show summary products rating at the products listings generated by Amasty's Landing Pages extension
    1.2.0 - Nov 28, 2014
    • Twitter Cards support
    Version 1.1.3
    Last Update: Nov 12, 2014
    1.1.3 - Nov 12, 2014
    • Support for Google Search Box snippet implemented
    • Possibility to display price including tax
    1.1.1 - Sep 17, 2014
    • Better support for price snippet in custom themes
    1.1.0 - Aug 04, 2014
    • Use of implemented
    Version 1.0.6
    Last Update: Jun 30, 2014
    1.0.6 - Jun 30, 2014
    • Added `condition` attribute for product pages.
    1.0.5 - May 17, 2014
    • Possibility to display rating summary snippet on category pages
    • Possibility to display minimum product price snippet on category pages
    1.0.4 - Apr 18, 2014
    • Even better custom themes compatibility (removed breadcrumbs template rewrite)
    1.0.3 - Mar 31, 2014
    • Better compatibility with custom themes
    1.0.2 - Mar 17, 2014
    • Option to show votes, reviews or both

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