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Meta Tags Templates for Magento 1

Automatically generate tags for category and product pages as well as for any other pages of your web store. Quick and accurate website SEO optimization will lead your site to the top in search results.

  1. Meta info, keywords and H1 tag for products & categories
  2. Generate short and full product descriptions
  3. Generate meta tags for any store page by URL
  4. Flexible templates with advanced parsing options
  5. Set noindex or nofollow for site pages
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User Guide
60 Days Money Back
Free Lifetime Updates
90 Days Free Support

Why are Meta Tags so important for SEO?

Meta tag indication is an easy way to provide search engines with information about pages. Visitors can't see such info, but our purpose is to show it to search engines thus making indexing faster. Due to Meta Tags search engines can understand website pages much better. Meta Title and Meta description are the most important of them. Canonical short urls also have a significant value for SEO. Meta information must be indicated on all pages of your website.

To implement complex SEO solutions in your store use feature-rich SEO Toolkit module comprised of 7 different search Magento speed optimization extensions.

Essential Meta Tags for SEO

  • Meta titles;
  • Meta descriptions;
  • Meta keywords;
  • Meta robots;
  • Image alt and title.

User-friendly page layout

  • Short product description
  • Full product description
  • Product name (H1 tag)
  • Category description
  • Text after a product list

How to create all the necessary meta tags?

You can change any Magento 1 SEO tag manually but when you have a great amount of products in your store, it takes a long time. With Meta Tags Templates you generate meta tags automatically. The module enables you to generate different templates for individual categories or products included into a specific category. This feature is a real “must have” for those who sell different types of products in one store as it helps to create a separate template for products in each category.


In case you need to specify meta data and descriptions for particular products, you can do it manually. The info you've specified won't be affected by the templates.

Quickly optimize your store

With this Magento 1 SEO module you can easily create category descriptions, full and short product descriptions with necessary Magento 1 keywords. This can be extremely helpful when you need to launch your website fast and don't have enough time to write all descriptions.

Create templates for:

  • Product pages
  • Category pages
  • Any page by URL
Meta Tags
magento meta tags templates urls

Meta tags for any page by URL

Specify URL for any site page and create meta tags for it. E.g., you can create meta tags for contacts, registration page, etc. or for a product if you don’t want its page to be affected by the category settings.

Create dynamic templates with meta tag optimization tool for:

  • Meta title
  • Meta description
  • Keywords
  • H1 tag
  • Canonical Url
  • Robots (nofollow, noindex)

Meta tags optimization for products

In standard Magento you can specify title, Magento meta keywords and description only for a specific product page. With the module you can add a template for all store products at once or for products of a specific category. For example, you can create a template, which will apply only to products from category Shirts and only for English store view.

Create dynamic templates for:

  • Title;
  • Meta description;
  • Keywords;
  • H1 tag;
  • Short description;
  • Full description.
magento meta tags templates

WYSIWYG editor for descriptions

Now you can easily create and edit short and full descriptions for product pages with the help of WYSIWYG editor tool.

Short products descriptions on the category page

Since now all the products short descriptions created with the help of extension templates are shown on the category pages.

Meta tags for categories

The module lets you create individual templates for categories and subcategories. You can choose whether to have a separate template for a subcategory or use the template of the parent category for it.

Create dynamic templates for:

  • Meta title
  • Meta description
  • Keywords
  • H1 tag
  • Description
  • Image alt and image title
  • Text after product list

Ability to inherit templates

If any field of a subcategory template is not filled in, then meta data of a parent category is automatically used for it.

In case this field is not filled in for the parent category the extension automatically uses meta info of a senior parent category template.

inherit meta tags templates
magento meta tags templates URLs

Apply Templates for product URLs

With the Meta Tags Templates tool you can also apply newly created product URL templates to all the products previously added to your store. Therefore, there is no more need to manually rewrite them wasting your time. Just click on the "Apply Templates for Product URLs" and that's it.

  • Use variables like {name}, {sku} etc.
  • Apply templates for previously created products
  • Edit product Url templates much faster

Create pages based on attributes and categories.

Admin user can specify templates for descriptions and meta tags manually. It is possible to create separate templates for each store view, so you can translate the templates into the languages you use on your website.

  • Attributes: {color}, {brand}, {price}, etc
  • Store info: {store_view}, {store}, {website}
  • Categories info: {category}, {categories}, {final_price}, {final_price_incl_tax}
  • for grouped products:{startingfrom_price} and {startingto_price}
  • for category pages with pager: {current_page}

Complex variables

Complex variables like {brand|manufacturer|provider}This works great, if for some products you use manufacturer attribute and for others brand or provider attributes. So, for products with brand attribute, brand value will be used for meta tags; for products with manufacturer attribute, manufacturer value will be used etc.

Error Prevention

If at some point attribute values of a product are changed (e.g. color becomes black instead if green; brand becomes Nike instead of Adidas, etc), the extension will automatically use the new data for meta tags, this way meta information will always be correct.

Character limit for meta title and meta description

Google does not 'like' very long meta tags, so it is very important to make sure they are right. It is recommended not to exceed 65 characters for meta title and 160 characters for Magento meta description.


For variables please use the attribute codes located here: Catalog - Attributes - Manage Attributes.

Product questions

Will meta tags be generated for the products which already exist in my store?

Yes, our meta information templates will work for all products you have in your Magento, both added before and new ones.

Can I leave the existing meta data unchanged?

Yes, sure, if you want to leave meta data unchanged, you need to set the 'Replace Filled Metadata' on the Product Page to 'No'. Continue reading to make the settings correctly.

What variables for creating meta tags are supported?

For getting higher ranking in search engines our Meta Tags Templates extension supports many variables. Read on to see a complete list of supported and additional variables. 

What if some products don’t have the variables specified in the templates?

It’s ok, since there is an “optional variables” feature. If only some of your items have a {color} variable, you can use square brackets [] for such optional variables. They will be processed only if products use attributes contained within a specified variable.

Are meta tags updated automatically when some product attributes are changed?

It’s important to keep your meta data up-to-date, and our extension will help you with that. If some product attribute included within a variable is changed, meta data is re-generated automatically to display the correct information.

Can I generate meta data templates for many products at once?

Yes, you can do that to save lots of time. The extension allows you to auto-generate meta-information. To see the instructions read the full answer.

Can I have different meta tags for different store views?

Yes, we are happy to confirm this is possible with this module.

Can I create meta data for CMS pages?

Yes, you can create meta tags(title, description, keywords) for CMS pages using a “Meta Tags by URL” option. Read on to follow a step-by-step guide. 

Reasons to choose

Other Features

  • 100% Open Source — Easy To Customize
  • Follows Magento Code Architecture
  • Separated HTML/CSS/JS
  • Simple installation via Composer
* The name "Magento" and the logo are the trademarks of Magento, Inc.
23 Reviews
Dec 23, 2016
Excellent Product
100% as mention in description. Good support as well. Well done guys.
Dec 20, 2016
Must have extension with great support
Great extension if you are looking for a solution to generate Meta data + URL structure for your store (as well as multistore). If you prefer to write a custom meta data for some specific products you can do it easily by filling in this meta data fields. You stay flexible enough with this extension.<br>Amasty provided also an excellent support for us.
Jul 14, 2016
Must have extension with great support
Great extension if you are looking for a solution to generate Meta data + URL structure for your store (as well as multistore). If you prefer to write a custom meta data for some specific products you can do it easily by filling in this meta data fields. You stay flexible enough with this extension.
Amasty provided also an excellent support for us.
May 19, 2015
Great module with exceptional support
This module is suited to those who want a great deal of control over title/meta data generation, which it does extremely well, and it is reasonably priced.
I'm particularly impressed with the developer's support. I had two relatively complex and technical queries, both of which were responded to quickly, and in both cases with a solution which completely fixed my issues.
I can recommend this module and developer 100%.
Nov 14, 2014
The updated version is great
I used version 1.2.5 of that extension and then upgraded it to 1.3.1. I lost most of the created meta tags but Amasty support helped me to solve that. This new update is absolutely awesome as now I can change some minor things in meta info by URL. The extension is a time-saver for shops with large inventory.

Magento Connect
Jul 29, 2014
Great extention
Bravo guys!
Personaly thanks to Nikolay for the support!
Jun 20, 2014
Brand new options that I like
Peter Parker
The new update is perfectly awesome. Even the fact that after I'd upgraded to the 1.3.0 all my previously set templates faded away can't spoil my impression. By the way, the support guys restored all my data for me and fixed some problems as well.
Sep 23, 2013
Ideal plugin for your seo
It was really easy to install the plugin, and since that time we've got no problems with it.
Sep 02, 2013
Works fast and shows good results
Peter G.
Automatic generation of meta tags is just what I've been looking for to optimize my store pages. This tool saves a lot of my time ad allows correct tags adding.
Aug 20, 2013
Quickly performs time consuming SEO tasks
Amasty guys seem to know for sure what Magento community needs. We've just been looking for tool to enhance our site SEO and we've found it!

Magento Connect
Aug 07, 2013
Very productive seo tool
We've easily installed the module, no conflicts with other extensions. And yes, I want to thank Amasty support team for their professional assistance.

Jul 30, 2013
Indispensable SEO tool
The module is worth every cent I paid for it. I haven't used Amasty extensions before, but now I\m sure this will be the first site I visit when looking for quality modules. Thank you guys!
Jul 17, 2013
Easy to install - easy to use
James P
Actually this is the first module I installed without any issues, it works perfectly well and saves a ton of my time. I agree that It's worth every penny I've paid for it!
Jun 20, 2013
This Extension/Module is truly great
I must own at least 10 Amasty products now and they all work as stated. The support (though rarely needed) is second to none. Keep up the good work Alex, Val and Amasty Team - "5 STARS".
May 29, 2013
Really easy to use and very helpful
within a day i had strong metatags for all my categories and products.
Mar 19, 2013
Definitely worth 5 stars !
This Extension/Module is truly great, I must own at least 10 Amasty products now and they all work as stated. The support (though rarely needed) is second to none. Keep up the good work Alex, Val and Amasty Team - "5 STARS".

Ian Grunwell Iggy,
Mar 19, 2013
Nice price, quick installation!
We bought the Meta Template Module for Magento because we tought it would be a great extension for our webshop because we deal with many products. The product features are great and installation is painless! Than we needed some customizations because we wanted a bit more control and for a nice price this was added to the module in a few days. Amasty is a great company to work with. Helpful and Kind. We recommend them!

Charlie van Cheepa,
Mar 19, 2013
Helpful time-saver
This is truley worth every penny for this extension. The sheer amount of work and hours this has saved me has paid for itself just in one day. I have over 500 products in my store, and this has been a life saver. If there is an extension worth buying, it is this one!!!!!!!!

Magento Connect
Feb 21, 2013
This is truley worth every penny for this extension
The sheer amount of work and hours this has saved me has paid for itself just in one day. I have over 500 products in my store, and this has been a life saver. If there is an extension worth buying, it is this one!!!!!!!!
Jul 15, 2012
a nice little tool
This meta tags template extension by Amasty is a nice little tool that can make our life a little easier by generating content for empty meta tag field.

We use prices ex VAT in our database and our templates displayed these prices where it should display end user prices including VAT. Within one day after reporting this,Amasty solved this by adding a few new template variables.

Thank you Amasty for your cooperation. Support is not a promise, it's a fact!
Jul 15, 2012
everything works perfectly!
Let me start by saying that we have purchased several extensions to Amasty and we never had a problem: everything works perfectly!

Except that, despite our best consideration for these developers, we are very disappointed by "Meta Tags Templates": automatic generation of meta tags, short and full product for items only work on product page. That means the values ​​generated by templates can NOT be used to generate feeds for Google shopping or other search engines or other purposes. Also, wanting to use the short_description in the detailed view of category page, it will only show the values ​​of system attributes, ignoring any value of custom attributes... I hope Amasty decide to make an update soon (we have also proposed to fund it) because with these limitations the use of templates is very little useful!
Mar 10, 2012
This extension is so powerful
This extension is so powerful that I almost instantly saw improvements in Google results after the easy install! I hope none of my competitor finds it, because it relieves me of so much work - that i can keep up with them almost effortlessly. The install was easy even on my multi-store that i can configure as single entities - and the support has been excellent even if it was not actual errors but more customizations that was needed. ***** developer and extension.
Mar 01, 2012
Definitely the best money I have ever spent on a magento extension!
Installed on 1.7 flawlessly and configured my whole site's meta info within 15 minutes! Five Stars! Thank You!

Quick question,
is there a file I can edit that will limit the meta description and title to only allow so many characters? If so, where and what should I put in it? Also, can you provide that feature in an update? Looking forward to hearing back from you. :)

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CE 1.4.x - 1.9.x, EE 1.8.x - 1.14.x

You can always download the recent version free of charge from your account

Installing an upgrade is easy — check now

My Downloads
Version 1.4.5
Last Update: Dec 26, 2018
1.4.5 - Dec 26, 2018:
  • Fix an issue with different category name per different stores was resolved
1.4.4 - Dec 05, 2018:
  • Fix the issue with products assigned to different categories and several stores was resolved
1.4.3 - Aug 17, 2018:
  • New the information section was added. Now, you can see the version of the installed extension, available updates, User Guide link, conflicts and other useful info right on the module configuration page
1.4.2 - Jun 07, 2018:
  • Fix minor issue was resolved
1.4.1 - Mar 05, 2018:
  • New added applied layered navigation filters to the hreflang URLs
1.4.0 - Jan 03, 2018:
  • New added Hreflang Tag Support to notify Google which site to show to foreign users. Useful for a multi-lingual and multi-regional sites. Read more
See previous updates
Version 1.3.4
Last Update: Dec 05, 2018
1.3.4 - Dec 05, 2018:
  • Fix an issue with product assigned to different categories and several stores was resolved
1.3.12 - Feb 06, 2017:
  • Use name of only active category for category variable
  • Minor code syntax improvement
1.3.11 - Jan 17, 2017:
  • New setting `Ability to set/replace Short Descriptions of products on the Category View page`
  • Fixed issue with incorrect URL key saving during saving product data for specific store in the Backend
1.3.10 - Mar 10, 2016:
  • New "domain" variable added
  • Minor improvements
1.3.9 - Oct 29, 2015:
  • Admin routing patch (SUPEE-6788) compatibility
1.3.8 - Oct 12, 2015:
  • Fix for getting category data
1.3.7 - Sep 25, 2015:
  • Small improvements and compatibility fixes
1.3.6 - May 29, 2015:
  • Possibility to set/replace short Descriptions of products on a category view page
  • Minor improvements
1.3.5 - Jan 28, 2015:
  • WYSIWYG added for short and full description fields
  • URL update is now performed with AJAX to improve speed and avoid timeouts
1.3.2 - Nov 05, 2014:
  • Ability to INHERIT templates
  • Minor fix for `parent category` variable
1.3.1 - Aug 04, 2014:
  • Better workflow for category detection
1.3.0 - May 02, 2014:
  • Completely new release: full control over meta tags by URL/ category and product pages
Version 1.2.6
Last Update: Mar 07, 2014
1.2.6 - Mar 07, 2014:
  • Fix for incorrect package generation
1.2.5 - Dec 24, 2013:
  • Completely new version with full category and sub-category support, hierarchical meta tags set up for large catalogs, ability to modify data for ANY page and advanced settings for products and category pages
1.2.4 - May 18, 2013:
  • New variables. 'startingfrom_price' and 'startingto_price' for grouped products. 'current_page' for category pages with pager.
1.2.3 - Dec 07, 2012:
  • Fix for condition with empty price.
  • 2 new variables: {final_price} for final product price excluding tax and {final_price_incl_tax} for final product price including tax.
  • Ability to specify character limit for meta title and meta description. This is important as google does not 'like' too long meta tags.
1.2.1 - Jul 16, 2012:
  • Ability to create a separate template for products for each category, e.g. a template for products from category Cars.
1.2.0 - Apr 12, 2012:
  • Keywords templates for product pages.
  • Meta tags and description templates for category pages.
  • Ability to use separate templates for parent and child categories.
Version 1.1.0
Last Update: Aug 03, 2011
1.1.0 - Aug 03, 2011:
  • Ability to create templates for short and full product descriptions.
  • Ability to use optional variables in templates. The optional variables will only apply when their attributes are used by products.
  • Possibility to display short product descriptions on category pages.
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