Product questions are the de-facto industry standard for the European and American e-commerce websites. They help merchants to increase search engine optimization efficiency by letting store visitors generate content for the knowledge base. Tweak meta title and description, avoid duplicated content with short and full answers to attract new visitors and convert them to the happy customers. Magento 2 FAQ and Product Questions extension allows you to achieve multiple e-commerce goals with a single toolkit.
Add Magento 2 FAQ section to product pages
This Magento 2 FAQ extension enables you equip each product page with a well-organized list of product questions and answers. As well as provide a separate FAQ section that will accumulate all product and other questions around the site. The module allows you to answer questions from your customers or create your own queries to display important information. Group similar questions by categories to simplify navigation and make information easy for perceiving.
Increase the amount of user-generated content
Rapidly grow your knowledge base by letting your shoppers get more information related to products and services in the store. Enable them to ask new questions and provide the detailed answers. Whether a customer is not willing to contact you directly for some reason, he or she can still find the required information in the knowledge base. Hence, the extension is a free source of user-generated content.
Quickly search for information
Visitors can use search to find the relevant questions and categories. Powerful full-text search highlights the result to let customers quickly find the required information. On top of that, the more users interact with store pages (browse FAQ categories, read answers, search for content) the higher the chance they will be involved in the process of purchasing from you.
Add social sharing buttons
Equip each question page with the appealing social sharing buttons. Quickly adjust the list of supported social networks to increase your store's presence in social media. Get extra visitors from the useful FAQ content shared by your customers.
Gain customers' trust with ratings
Add customers' rating to each question. Choose between two convenient schemes of casting a vote to clearly show store visitors the popularity and importance of particular topics. Modify the rating of certain questions according to your specific needs.
Assign questions to particular products
With the Magento 2 FAQ module, each question can be assigned to a particular product or category. Queries from the product pages are automatically assigned to the corresponding product. Both user-generated and manually added questions will help you to lower the volume of support requests by providing the important information in the FAQ section.
Create FAQ categories
Divide Magento 2 knowledge base into smart categories that will ease navigation and help store visitors find the required information faster. You can display the same questions in categories and on the product pages, define their position in the list and edit right from the categories grid. Extra store pages with the content optimized to search queries will definitely improve your domain positions and bring more relevant traffic.
Allow guest visitors to add questions
The extension allows both guests and registered customers to add their questions. You can adjust the policy to limit this ability to logged in users only. The details about the question author are available when you providing an answer.
Provide detailed answers
According to Dan Ariely and his researches on the behavioral economics, the questions on a particular product provides social confirmation about the intense interest to it. Answering customers questions directly affects conversion. Your detailed answer can easily dispel fears and doubts of a particular shopper who makes a purchasing decision.
Boost store SEO with Magento 2 help desk
The module’s main focus is the ability to turn the ordinary FAQ section, that is important in itself, into the search engine optimized knowledge base. Resulting in a higher positions and greater visibility of your Magento 2 store in SERP. From short and full answers to breadcrumbs and configurable URLs — the extension provides store admins with a full set of tools to avoid duplicate content and increase store page ranking in search engines.
Create SEO-friendly URLs
When you add a new query or answer the existing one, the extension automatically generates the unique URL for it to save your time. However, you can always specify your own URL to make it shorter and more optimized for search engines. Also, each question and category include meta title and description that can be set and edited from the admin panel. The meta title can be filled in automatically using the question title.
Implement the FAQ section navigation into your store structure and help search engines browse your site correctly by using breadcrumbs. Lower the bounce rate by providing customers with the clear routes around your Magento 2 store and its knowledge base. Also, by increasing the customers’ average time on site you will increase your chances for successful conversion and improve search engine ranking.
Win over competitors with rich snippets in search results
Make your store more appealing in search results and achieve higher ranking with rich snippets. Display the knowledge base structure with rich data breadcrumbs and generate accurate rich snippets for attracting new store visitors from Google.
Speak the customers' language
The extension helps you to avoid limitations of a product description. In the FAQ section you can utilize all additional synonyms, keywords, long-tail keywords, and other content that is unacceptable in the product description but required for SEO purposes. Product questions with short and long answers are the most natural way to implement all these text content and get benefits.
Short and full answers
Provide store visitors with a short preview and a complete answer to make your Magento 2 knowledge base content more flexible and diverse. By using short and long answers you can provide more diverse content that is more relevant to shoppers’ needs.
Eliminate duplicate content
Duplicate content is one of the most dangerous SEO threats. Luckily, the FAQ and Product Question for Magento 2 module will help you to avoid it. With the module, one can easily provide the different answer preview on a product and category pages.
Advanced SEO for questions and categories
With the extension, you can adjust multiple search engine related settings for question and category pages. In addition to meta title and description, you can set the canonical URL for each page of the knowledge base. Moreover, the 'Noindex' and 'Nofollow' settings will help you avoid duplicate content and preserve the link juice within the required pages.
Add FAQ pages to the XML sitemap
All your knowledge base URLs can be easily included into the Magento 2 XML sitemap. Also, you can define the update frequency and priority for the FAQ pages. The extension is fully comatible with the Amasty Google XML sitemap module.
Manage Magento 2 Product Questions from the Backend
Magento 2 Product Questions can be easily managed from the backend. All questions whether they created by customers or store admins are displayed on the Questions grid. Right on this grid you can select a question to add an answer, modify its URL, set meta data, adjust its visibility on the frontend, and assign it to a particular category.
Notify customers about the answers
Customer satisfaction depends on various factors and your attention is among the most important ones. Thus, you can notify a shopper who added a question using the email template that can be sent when you submit a new answer. Also, the extension allows to reply directly to a customer without adding the answer to the knowledge base.
Define questions order
Set the exact position of each question in the category right from the grid. With the module, you can show more important and frequent questions on top while moving the others lower by defining their position. Moreover, the option allows you to display questions base on their views to make sure the most popular ones are always on top.
Question statuses and visibility
With the module, you can see question status on the grid: queries that require your attention (Pending) and the ones that has already been submitted (Answered). Also, you can adjust questions visibility on the frontend for guest users and registered customers.
WYSIWYG editor for detailed answers
The FAQ and Product Questions extension for Magento 2 enables you to provide not only the text answers but also include various content in your knowledge base articles. Thanks to the advanced WYSIWYG editor you can equip answers with images, links and even PDF files to provide visitors with the comprehensive information on topics of interest.
Implement the questions limit
Avoid creating too long category pages by limiting a number of questions and answers per page for categories and search results. The remain questions will be available using pagination. Also, you can reduce a number of question for product pages to display only the most important ones.
Easily integrate FAQ pages into store structure
Due to the flexible extension configuration you can easily equip product pages with the new FAQ tab. On top of that, you are able to implement links to the knowledge base into the toolbar, categories menu, and footer. Additionally, the module has multi store support that allows you to provide separate FAQ sections on different store views.
Quickly transfer data to the knowledge base
In case you've been using the FAQ and Product Questions module for Magento 1, you can easily move questions and categories to your new Magento 2 installation. Export the existing data and flawlessly import it to Magento 2 FAQ and Product Questions extension with a few clicks.
- 100% Open Source — Easy To Customize
- Follows Magento Code Architecture
- Separated HTML/CSS/JS
- Simple installation via Composer