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tailor lazy loading process on specific pages

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User Guide

2.4.8; 2.4.7-p5; 2.4.6-p10; 2.4.5-p12

Google Page Speed Optimizer for Magento 2

Shorten web pages’ loading time with the features of the free Magento 2 Speed Optimization extension. Have images loaded only when they pop up in the customer visible zone by enabling lazy load technology.

Use 4 lazy load scripts
Preload images for different devices types
Tailor loading strategy for specific pages
Hyva-compatible by default

Take the first step to improve your website performance —
equip it with the lazy load functionality for free

What is Lazy Load in Magento for?

Lazy loading or on-demand loading is an optimization technique to defer offscreen objects’ loading (e.g. images) until they appear in the browser’s viewport.

It means when users open the page they have only first-screen content loaded, but the rest media files load only if users access them.

The Magento stores usually have large catalogs full of images that require a lot of time to be rendered. Therefore, the lazy load functionality is extremely useful in such cases to avoid customers’ leaving because of a long time waiting.

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What is included in the extension’s lazy load functionality?

The standard functionality of the Google Page Speed Optimizer extension allows not only to enable lazy loading for images but also to choose the most suitable strategy from 4 available. The module makes it possible to preload images for the first screen and specify their exact quantity.

Moreover, you can flexibly adjust custom lazy load options for certain pages and pages’ categories if needed:

Home Page
Category Pages
Product Pages
CMS pages

What benefits do you get with lazy load enabled?

📈

Rank higher on Google search

☝

Ensure a fast and smooth
catalog browsing process

📉

Decrease website bounce rate

TIP: You can quickly test your website using the PageSpeed Insights tool to know its score and get the report with the description of weak points of your website performance and suggestions on how to improve them.

PageSpeed Insights suggestions vs solution features

Check out what main suggestions from the PageSpeed Insights audit report can be implemented with the features of the different Google Page Speed Optimizer versions. Choose the version which will provide you with all the needed options:

Performance metrics to improve with solution features	Free version	Pro version	Premium version
Defer offscreen images
Minify JavaScript/CSS/HTML
Eliminate render-blocking resources
Efficiently encode images
Serve images in next-gen formats
Avoid multiple pages redirect
	$0	$199	$599

NOTE: Free extensions include limited support, focusing only on assistance with configuration questions and fixing approved local bugs. For broader technical issues, you can additionally purchase a support subscription package.

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Amasty extensions work with all plugins we issued and with most 3rd-party plugins. If you come across a Magento 2 compatibility issue with any third-party module, we’ll definitely try to help you. If you face any technical issues, please create a ticket...

Product updates for extensions purchased before Feb 1, 2022With the transition to product subscriptions, you will receive product updates for all extensions purchased before Feb 1, 2022 throughout the entire grace period — up to Aug 1, 2022. If you ...

Yes, you can use installation and configuration services that are available as the part of Pro and Premium add-ons for your product subscriptions.Please note that this installation service doesn’t include uninstallation. So, if you need to completely...

Amasty doesn’t provide any trials of Magento extensions. There's one exception: Amasty extensions are provided for testing or demo purposes to our official Platinum Partners as a part of the “access to Amasty extensions for testing purposes with Composer...

Yes, you can install any Amasty extension on a test site and configure all the settings there before doing it on your live store.

Amasty offers to its Customers a thirty (30) day money-back guarantee for the Software. In case the acquired extension didn’t meet your expectations, our support team is always ready to help you. Fees for support subscriptions and any services provided...

We are now working at a loyalty program for our customers that is supposed to bring even greater benefits in the long term. While it’s not out yet, you can look through these Special Offers. New discounts and specials are added every month. To stay ...

Updating an Amasty extension follows the same process as installing a module. To update a single extension:Run the following command to update a specific Amasty extension:composer update amasty/<module-name> To update multiple extensions:You can...

To leave your feature request, log in to your customer account and open the Products tab. Then, scroll down to the bottom of the page, and leave your feature request in the following form: As soon as you send your request, it is considered by our ...

Amasty extension packages include all necessary files, setup guides, and a license agreement, with some even offering example import files to simplify the process.Important: Since January 14, 2025, all Amasty extensions will only be available for installation...

If you have an active support service subscription, it grants you access to support services for all products purchased before Feb,1 as long as your subscription is active. Alternatively, support services are only available as the part of a product ...

Usually, no, you can’t exchange modules. Please, contact our support managers and they’ll consider your case individually. → Learn more about our special offers

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My Downloads

Version 1.4.1 Last Update: Mar 06, 2025

1.4.1 - Mar 06, 2025

New added the ability to choose a strategy for JavaScript optimization in the Pro and Premium versions of the module (Note: the functionality is available as a part of an active product subscription or support subscription)
Improvement implemented a new console command that allows optimizing specific images individually or multiple images at once instead of an entire folder, according to a pattern settings. Available in the Pro and Premium versions of the module (Note: the functionality is available as a part of an active product subscription or support subscription)
Fix fixed the issue with image optimization to AVIF format
Fix improved compatibility with Amasty Improved Layered Navigation, ensuring Lazy Load functions correctly for image loading
Fix addressed a compatibility issue between Lazy Load and Amasty Full Page Cache Warmer
Fix optimized images in the 'Recently Viewed Products' widget now correctly convert to WebP format as expected

1.4.0 - Jan 11, 2025

New Advanced preload functionality was added to the Pro and Premium versions of the extension, allowing flexible configuration of resource preloading (Note: the functionality is available as a part of an active product subscription or support subscription)
Improvement the 'Automatically Optimize Existing Images' feature was introduced in the Premium version of the extension, enabling automatic optimization of existing images based on pattern settings (Note: the functionality is available as a part of an active product subscription or support subscription)
Improvement GIF images are now also processed by WebP optimization
Fix resolved a console error that occurred when adding a product to the cart and navigating to the Checkout Page

Version 1.3.0 Last Update: Jun 18, 2024

1.3.0 - Jun 18, 2024

Improvement minor improvements in system messages to avert problems with extensions configuration
Fix WebP image optimization now works correctly when the 'Use Product Image' setting is enabled
Fix we solved the issue with displaying images with the 'srcset' attribute on the frontend when optimizing via SpeedSize
Fix fixed WebP optimization for the Safari browser

Version 1.2.0 Last Update: Dec 16, 2022

1.2.0 - Dec 16, 2022

Version 1.1.3 Last Update: Oct 31, 2022

1.1.3 - Oct 31, 2022

New now it is possible to add an aspect-ratio tag to images
Fix we fixed the issue occurred during pages Lazy Loading when images don't have height or width value set
Fix we resolved the problem with incorrect WebP images for Child Products

1.1.2 - Aug 18, 2022

Improvement we added the possibility to optimize images with Third-party attributes added
Fix we fixed invalid header value when Lazy Load and User Agent are enabled
Fix we fixed the issue with Cloud optimization

1.1.1 - Apr 18, 2022