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Facebook Feed for Magento 2


Make advertising via Facebook Dynamic Ads easier by using this Magento 2 Facebook feed extension for quick and accurate product feed generation. Attract more customers to your Magento 2 store with always up-to-date info about your products on social media.

  1. Use a handy Feed Wizard to set up Facebook product feeds in 4 steps
  2. Apply templates to quickly generate feeds in line with Facebook requirements
  3. Create feeds manually and automatically
  4. Schedule automatic updates of your Facebook feed
  5. Create an unlimited number of product feeds
  6. Create Facebook product feeds for different store views
View Extension Demos
See User Guide

What a Facebook Product Feed is

Facebook is considered the top social advertising channel by 72% of B2C marketers and 43% of B2B marketers. If you also leverage Facebook Dynamic Ads to offer your products to the right people and at the right time, you definitely thought of a tool to generate data feeds for your Facebook Product Catalog.

A Facebook product feed is a file that contains data about all the products you want to advertise. It includes such information as unique IDs, pricing, stock availability presented in line with Facebook standards. Such feeds allow uploading products to Facebook Product Catalog in bulk instead of handling them individually.

Facebook Feed in 6 steps with the Feed Wizard

Facebook accepts Google feeds as well as long as they meet their requirements. The Google Feed Wizard included in this Magento 2 extension will minimize your efforts by guiding you through 6 stages of feed generation.

Step 1: Set up the basic settings.

Step 2: Map your categories according to Google requirements with autocomplete.

Step 3: Specify product attributes that will be included in the product feed.

Step 4: Add any additional product attributes you wish.

Step 5: Schedule the feed generation process.

Step 6: Choose whether to upload your feed to the Google server automatically.


Magento 2 Facebook Feed: Simplify Feed Generation

Work with products of all types and different attributes

As extension can handle all types of products, you are free to choose any type (simple, virtual, bundle, configurable product, etc.) that you need to create conditions for feed generation. Also, you can include products in a Facebook product data feed with regard to their category and attributes.

Generate Facebook feeds per store view

While generating a product feed, you can specify the store view and base currency. This way, you can carefully plan how to use Facebook to promote your products worldwide.

magento product feed
magento product feed

Exclude certain categories to make the path concise

Sometimes products can be featured in more than one category, for example, Sales and Accessories. In this case, you can mark the categories that you want to skip while generating your Facebook data feed.

Create feeds in different formats

This Magento 2 extension allows creating feeds in a bunch of file formats, including XML, CSV, and compressed ZIP, BZ, and GZ files. For sure, all of them are supported by Facebook.

Exclude unavailable products from the feed

Generate the feed without disabled, not visible and out of stock products. As customers see only available products, they spend less time on additional information acquiring. Find the option on the General tab of the feed creation settings.

Leverage Google Analytics

Enable the connection with Google Analytics to get reports in your GA account. For this, you need just to fill UTM parameters in a special tab of the extension. Once ready, you can go straight to GA and keep monitoring your campaigns.

Apply relevant price types

Specify the price type that you need in the Feed Wizard (minimal/maximal price, final price, price with TAX (VAT), etc.

magento product feed

Automate feed generation

The cron option allows you to deliver product feeds automatically. Choose the most suitable time and frequency (hourly, daily, weekly, etc.) and let your Facebook feeds be always up-to-date without extra burden on webstore performance or your constant control. This way you can schedule price and availability updates of your Facebook feed.

Submit feeds from Magento 2 to Facebook via FTP/SFTP

Is your catalog updated often? Is your feed hosted on an FTP client? Consider scheduling regular updates of your Facebook catalog by configuring FTP/SFTP settings in the extension and Facebook Catalog Manager.

Advanced features

  • Choose manual or automatic feed generation mode;
  • Retrieve Facebook-compatible product feeds from Magento 2 Product feeds grid;
  • Pick custom prices and attribute values for every Facebook feed;
  • Create custom and user-friendly URLs to redirect customers to particular store pages;
  • Apply flexible conditions to sort products;
  • Add product images, thumbnails, and product attributes to Facebook product feeds;
  • Include GTIN (Global Trade Item Number) attribute in a Facebook product feed;
  • Include MPN (Manufacturer Part Number) attribute in a Facebook product feed.
magento 2 improved layered navigation extension

More than just for Facebook

It is likely that Facebook is not the only shopping engine that you use to advertise your products. With this module, there is no need to look for extra tools. The Magento 2 Facebook Product Feed extension provides settings and templates to generate data feeds for multiple engines, including Google, Bing, Shopping.com and others (using custom forms).

Product questions

What should I do if Google Merchant Center rejects my feed?

After uploading the feed to Google Merchant Center I'm getting issues and the feed is not accepted on the Google side. How Can I solve them? Please click 'Read FULL answer' link below to see the most frequently reported issues.

We get 'XML formatting error' upon uploading our feed file to Google Merchant Center. How can we solve it?

In most cases, this error appears when special characters inside tags are present in your feed file. Please use HTML escape option for such tags to solve it. Proceed to the full answer to get a step-by-step guide.

What should I check if the feeds are not being generated on a daily basis?

There are two factors that may affect scheduled feed generation. Please proceed to the full answer to find the most common reasons that may prevent your feed from being generated at a specified time.

Reasons to choose

Other Features

  • 100% Open Source — Easy To Customize
  • Follows Magento Code Architecture
  • Separated HTML/CSS/JS
  • Simple installation via Composer
* The name "Magento" and the logo are the trademarks of Magento, Inc.
Good extension
I had problems with installation, however guys in support team helped me to run this module. Now I use it for 3 shopping engines including facebook. There are several templates so you won’t have problems adapting it to work with bing or google.
Cool wizard, quickly creates feeds
I like feed wizard. It is intuitive and I just follow steps and get a feed as a result. For the first time I was puzzled because shopping engines have different requirements. But now it’s ok. The module works fine.
Good for google and facebook feeds
I use this extn to upload feeds to google merchant and facebook dynamic ads. Works fine and saves a lot of time. Also, thanks to cron I could just set everything in the beginning and now I periodically control it. Feeds are generated automatically.

Write Your Own Review

You're reviewing: Facebook Feed for Magento 2

Version 2.2.6 - March 27, 2019
– New: the ability to manage all existing cron tasks on a Cron Tasks List grid in backend was added. Run cron tasks and generate their schedule by clicking the ‘Run Cron’ button. Also, delete tasks in bulk, use filtering and sorting options when it is needed
Version 2.2.5 - March 15, 2019
– Improvement: We have moved the feed cron job to a separate cron group. Now when feed cron task is in progress it doesn't affect the execution of other cron tasks. It is possible now to launch feed cron job with the following command: bin/magento cron:run --group="amasty_feed"
– Fix: the possible issue while setup:upgrade was fixed by adding a dependence from Magento_Config module
Version 2.2.4 - March 04, 2019
– Fix: issue with excluding categories when editing category mapping was resolved.
Version 2.2.3 - February 11, 2019
– Fix: issues with wrong product URLs were resolved.
– Fix: issue with special price was fixed.
– Fix: CDATA related issues were fixed.
Version 2.2.2 - January 18, 2019
– Improvement: We added a useful link to the feed settings page so that you can double check your product feed before moving it to the Google validation
– Fix: html-markup inconsistency was fixed.
Version 2.2.1 - December 19, 2018
– Improvement: new attribute "categoryID" added.
– Fix: issue related to attribute values inconsistency across different stores was fixed.
– Fix: issue related to inability to proceed to the next step when using Feed Wizard was fixed.
– Fix: issue with downloading the feed was resolved.
Version 2.2.0 - December 06, 2018
– New: the "feed preview" function for quick preview of a feed format without the feed generation was added
– New: the feed generation pop-up window was improved. Now, it displays an approximate feed generation time, the number of products, and provides the errors output (in case they arose in the process of generation)
– New: the "optional" modifier for XML feeds was added. It provides the ability not to display the attribute with an empty value
– Improvement: the ability to select several days of the week for a feed generation by cron was added
– Improvement: now, the feed grid displays additional information: the number of products in the feed, the date of the last feed generation and the current status of the feed
Version 2.1.0 - November 12, 2018
– New: the Google Feed Wizard was redesigned - options from Custom Feed were added
– New: hints for category names according to Google Taxonomy were added
– Improvement: the reference information about the launch time of the latest cron jobs was added to the Configuration settings of the module
Version 2.0.0 - October 29, 2018
– New: the feed generation queue settings were redesigned. Now, the feed generation will be carried out weekly on the selected day and time period
– New: the ability to send email notifications on the successful/unsuccessful results of feed generation by cron was added
– New: the ability to set modifications - change the price, replace the value with text - for Custom Fields was added
– New: new modifiers, namely: Uppercase, Capitalize, Round, If Empty, To secure URL, To unsecure URL, were added
Version 1.9.1 - October 25, 2018
– Fix: the issue with product URLs was fixed
– Fix: the issue with uploading via FTP was resolved
– Fix: the issue with out of stock products was resolved
– Fix: the issue with duplicate products in the feed was fixed
Version 1.9.0 - October 03, 2018
– New: the ability to create rule based values for custom fields was added
Version 1.8.2 - September 20, 2018
– Fix: the issue with the invalid xml custom feed was resolved
Version 1.8.1 - September 19, 2018
– Fix: the issue with the updating of the extension to the new versions was resolved
Version 1.8.0 - September 19, 2018
– New: the ability to add the timestamp of a feed creation in the xml feeds header was added
Version 1.7.1 - August 30, 2018
– Fix: the issue with products without category in the feed was resolved
Version 1.7.0 - August 22, 2018
– Improvement: now, the extension works through indexing. The feed generating time was improved
– Fix: the issue with saving several categories mapping was fixed
– Fix: the incorrect column name with fields enclosed by "None" in CSV exporting was fixed
Version 1.6.0 - July 19, 2018
– New: now, 3 new settings, that allow excluding disabled, not visible and out of stock products, are available in custom feed
– New: the easy-to-copy link to the generated feed on the grid was added
Version 1.5.6 - July 05, 2018
– Fix: the issue with batch size was resolved
Version 1.5.5 - July 04, 2018
– Improvement: the stability of feed generation process was improved
– Improvement: the code was enhanced
Version 1.5.4 - June 05, 2018
– New: the information section was added. Now you can see the version of the installed extension, available updates, User Guide link, conflicts and other useful data right on the module Configuration page
Version 1.5.3 - May 17, 2018
– Fix: installation issue was fixed.
Version 1.5.2 - May 04, 2018
– Improvement: Google Analytics hints are now more consistent
Version 1.5.1 - April 20, 2018
– Fixed an issue with attribute type Multiselect not being exported correctly
Version 1.5.0 - March 23, 2018
– New: 'Product ID' attribute is now possible to export
Version 1.4.0 - March 06, 2018
– New: In this release, we've implemented the Google Feed Wizard. Now you can set up custom feed profiles for Google Merchant just in 4 steps. This option you can find in Products -> Feeds -> Profiles -> Setup Google Feed.
Version 1.3.5 - November 24, 2017
– Improved Magento 2.2 compatibility and migration from older versions
Version 1.3.4 - October 06, 2017
– Magento 2.2 compatibility improved
– Fixed rare case of feed templates being unintentionally deleted
Version 1.3.3 - October 05, 2017
– Fixed redirect behavior when attempting download feed from removed profile
Version 1.3.2 - September 27, 2017
– Fixed the issue with saving feed profile by using template
Version 1.3.1 - September 19, 2017
– Magento 2.2 compatibility introduced
Version 1.3.0 - July 25, 2017
– New: now you can make Feed ignore certain categories in Category attribute and Category mapping output
– Fixed generation issue for very large catalogs
Version 1.2.0 - May 18, 2017
– New: You can now control whether the shortest or longest category path will be used in output URL
– Product Enabled and Stock Availability conditions are now available by default
– Number of minor fixes
Version 1.1.3 - March 31, 2017
– Optimized product validation when generating feed
– Fix for incorrect product URLs in a feed in some cases
Version 1.1.2 - December 16, 2016
– Parent data fetching for XML feed type
– If no products match condition, empty feed will be generated (instead including full list of products)
Version 1.1.1 - November 23, 2016
– A number of minor improvements
Version 1.1.0 - September 08, 2016
– Now it is possible to compress feeds in ZIP BZ or GZ archives to speed up downloading
Version 1.0.3 - August 22, 2016
– New field available: Price with TAX(VAT)
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