URL Rewrites Regenerator for Magento 2

Automate SEO-friendly URL rewrites regeneration and make your newly-uploaded products ready for search engines. Configure URL parameters and regenerate URL rewrites from the Magento 2 admin panel.
  • Regenerate rewrites for categories and products without the command line
  • Use all Magento SEO settings to create suitable URLs
  • Apply rewrites on a store view level
  • Skip reindexation and cache flushing
  • Monitor regeneration progress and get notifications on errors
  • Hyva-compatible by default
  • New!Hyvä Checkout ready
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 🚩 Challenge

URLs matter for both customers and search engines: the first ones want to see trustful and understandable links, while the second ones expect URLs to be SEO-optimized. When you have a Magento store, you can use the default options to adjust the links. But still, if you migrate products from M1 or, for instance, just want to create another website and transfer products from the main one - URLs will remain default (and unfriendly).


Regenerate URL rewrites for Magento 2 categories and products in one click. Apply all SEO parameters configured in your Magento instance to the new URLs without SSH and a command line to make links appropriate much faster. Segment links by product and category ID ranges, choose the required website and a store view and apply deferred reindexation to setup the regeneration process.

Why do you need the regenerator?


Put newly-uploaded products higher on a search results page with the SEO-ready URLs

Save developers’ time by generating URLs from the Magento admin panel


Speed up product management with the one-click links rewriting system

Get simple SEO tool with automatic options

Regenerate rewrites for category URLs

Frequently, before getting to a product page, customers (as well as search engines) come to a category page first. By default, after migration, your categories will get the URLs like /website.com/category/view/id. To make categories understandable for shoppers and well-optimized for engines, you can make either all or specific category URLs SEO- and user-friendly right from the admin panel. As the extension uses previously configured Magento SEO settings, just set category ranges or particular IDs and run automatic regeneration.

Apply all Magento SEO settings

Magento offers some SEO settings to make your URLs look better: configurable category/product URL suffixes, paths, separators, canonical links, etc. All these settings will be used during the regeneration for new products to keep the URL base unified. Find more about out-of-the-box SEO options here.


Modify URLs for products

Similar to categories, by default newly-uploaded product URLs will be formed in the following way: /website.com/category/product/view/id. Search engines can’t index such pages properly, while customers have no idea what they will find by following this link. Generate URL rewrites for Magento 2 product pages to avoid such situations. As in the categories, specify products range (e.g. 100-123) or separate IDs (e.g. 25, 34). By the way, you can use both settings, and the regenerator will process the range first, and then will come to IDs.

Monitor the process and validate URLs

To make sure everything is correct, you can see how the regeneration is going in a pop-up window. If any issue appears, the extension shows a notification and provides a detailed log so that you could resolve it. Thus, the process becomes vivid and safe for your store.

Rewrite URLs for store views

Let’s imagine you’ve created another store view and want to transfer all categories and products from the main one. If you do this, the links will be generated from scratch and become non-optimized again. Just run regeneration on a store view level and avoid manual URL management.

Skip reindex and cache flush

By default, every time a new rewrite occurs, Magento starts reindexation and cache flushing. To reduce the load on your server and speed up regeneration, you can turn both processes off and reindex all as the final step. The same can be done with the cache flushing and cleaning.

Manage regeneration with CLI commands

Even though you can do everything without the SSH, still it is possible to generate Magento URLs using the CLI commands. The feature is helpful in cases of the auto-deploy or automatic updates, during which some rewrites may be required.

Automatically create unique product URLs

The URL Rewrites Regenerator module is now included into Unique Product URL extension for Magento 2. The regenerator takes into account all the customization of links and breadcrumbs provided by the extension.


Implement best SEO practices

Get a 100% SEO-optimized store with the all-in-one SEO Toolkit extension. Boost the positions on search results pages and drive x2 traffic to your store with the 6 optimization SEO tools included.

How to regenerate Magento URL rewrites?

In Magento to generate the URL, you need to do the following. Install the extension. Go to Stores > Configuration > Amasty Extensions > URL Rewrites Regenerator. Set all options to Yes. Make necessary settings about what products and categories you want to rewrite. Click the Start Regeneration button to run generation.

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Take advantage of our Magento 2 to Shopify Migration to test the waters in new market segments or subbrands. It's an ideal, budget-friendly way for Magento store owners to expand their reach.

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Are Amasty extensions compatible with all themes and extensions by other vendors?
Amasty extensions work with all plugins we issued and with most 3rd-party plugins. If you come across a Magento 2 compatibility issue with any third-party module, we’ll definitely try to help you. If you face any technical issues, please create a ticket...
Will I get free support and updates?
Product updates for extensions purchased before Feb 1, 2022With the transition to product subscriptions, you will receive product updates for all extensions purchased before Feb 1, 2022 throughout the entire grace period — up to Aug 1, 2022. If you ...
Do you have the installation service?
Yes, you can use installation and configuration services that are available as the part of Pro and Premium add-ons for your product subscriptions.Please note that this installation service doesn’t include uninstallation. So, if you need to completely...
Can I request a free trial?
Amasty doesn’t provide any trials of Magento extensions. There's one exception: Amasty extensions are provided for testing or demo purposes to our official Platinum Partners as a part of the “access to Amasty extensions for testing purposes with Composer...
Can I test an Amasty extension on a staging site before transferring it to a live one?
Yes, you can install any Amasty extension on a test site and configure all the settings there before doing it on your live store.
How can I get a refund?
Amasty offers to its Customers a thirty (30) day money-back guarantee for the Software. In case the acquired extension didn’t meet your expectations, our support team is always ready to help you. Fees for support subscriptions and any services provided...
How can I receive a discount?
We are now working at a loyalty program for our customers that is supposed to bring even greater benefits in the long term. While it’s not out yet, you can look through these Special Offers. New discounts and specials are added every month. To stay ...
How to update a Magento 2 Amasty extension?
To update a Magento 2 extension by manual upload:1. log in to the customer account;2. navigate to the Products tab, scroll to the packages section, and click the Download link next to the extension that should be updated;3. Important: If some extension...
If I need additional features to be added to an Amasty extension, how can I ask for it?
To leave your feature request, log in to your customer account and open the Products tab. Then, scroll down to the bottom of the page, and leave your feature request in the following form: As soon as you send your request, it is considered by our ...
Magento 2 Amasty extensions installation
Each Amasty extension package is provided with the extension files, installation & setup guides, and a license agreement. Some extensions include import files examples as well. So how to install our Magento extension? What is the plugin...
How can I prolong support?
If you have an active support service subscription, it grants you access to support services for all products purchased before Feb,1 as long as your subscription is active. Alternatively, support services are only available as the part of a product ...
Can I change the EE extension to CE for free?
Usually, no, you can’t exchange modules. Please, contact our support managers and they’ll consider your case individually. → Learn more about our special offers
How can I get a discount to re-purchase plugins?
Usually, we don’t provide any discounts. But you can contact us, and we’ll consider your case individually. → Learn more about our special offers
How to add a custom attribute to the shipping address in Magento 2?

Magento 2 has no option to regenerate URL rewrites for products. This extension adds a CLI command to regenerate all product SEO URLs for your shop.

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Version 1.1.2
Last Update: Nov 08, 2023
1.1.2 - Nov 08, 2023
  • Compatibility we improved the compatibility with Magento 2.4.6
1.1.1 - Mar 03, 2022
  • Compatibility compatibility with PHP 8.1 was improved
1.1.0 - Mar 17, 2021
  • Compatibility we enhanced compatibility with Amasty SEO Toolkit

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