Most businesses nowadays sell online and that means email marketing is a must for e-commerce businesses. A lot of small and medium-sized businesses don’t have the funds to invest in an email marketing software, until now. With this blog post we will share with you the best ecommerce email marketing platforms you can use to grow your business and sell more products. Thanks to e-commerce and social media, it is easier than ever to sell products online. In addition to that, with the growing use of smartphones and tablets, customers are increasingly accessing websites from their mobile devices. That means you have to be able to design engaging mobile interfaces so people don’t abandon your website before they get there. Here are nine great ecommerce email marketing solutions for your business:
Mailchimp
Mailchimp is a full-service email marketing service that is perfect for businesses of all sizes. The service is free for up to 500 subscribers and $6.95 per thousand emails thereafter. Apart from that, there are no limits on the number of email addresses that you can reach with your campaigns. This means that you can send email campaigns to all the subscribers in your list. And, you can also create email series that go out to all your subscribers at specific dates and times. This is a great email marketing platform for e-commerce businesses because it allows you to create standard, optimized, and segmented email campaigns in just 5 clicks. Mailchimp has a vast email marketing feature set with integrations with over 3,500 apps, e-commerce platforms, and other services. You can also track how your email campaigns perform and how many people are opening emails. You can also create multiple email templates, create email campaigns with different content, schedule email campaigns, and analyze the data. The email marketing service also has robust analytics that you can use to track conversion rates and determine if your email campaigns are driving desired outcomes.
Google Marketing Platform (GMP)
The Google Marketing Platform (GMP) is the go-to ecommerce email marketing SaaS for e-commerce businesses. With this email marketing solution, you can create dynamic and personalized email campaigns that engage your customers. That means that you can use the GMP email marketing platform to send personalized emails to your customers with offers and content that are relevant to them. The emails that you create can be designed for different channels such as email, display ads, and YouTube ads. GMP has a neat feature that allows you to track how customers are engaging with your emails. This feature is useful for e-commerce businesses that sell products with embedded content like product videos or images. You can also use the tracking feature to optimize the sequencing of your emails, see if there are any issues with your emails, and create landing pages.
HubSpot Marketing platform
For businesses looking for an email marketing solution that is not only effective but also affordable, the HubSpot Marketing platform is a great option. It is the most affordable email marketing software for e-commerce. That means that the system is free for up to 10,000 emails and charges $19 per month for anything above that number. What makes the solution even more attractive is the promise of no contracts. That means you can cancel the service anytime you want. The HubSpot Marketing platform is specifically designed for e-commerce businesses. That means that you can use it to create emails with product images, embedded videos, and custom content. You can also use the email marketing software to create email drip campaigns that send daily emails to your customers with relevant content.
Lightning Box
The Lightning Box is the most affordable email marketing software for e-commerce businesses. That means that you can create email campaigns at just $50 per year. The system is completely free for up to 10,000 emails. The emails that you create are completely customizable and you can use the software to create both online and offline marketing campaigns. That means you can use it for in-depth marketing campaigns like sending emails to prospective customers, emailing customers within a product category, or creating email campaigns for your company’s website. The system has a drag and drop interface that allows you to create emails quickly. You can also use the software to create loyalty emails and send promotional emails. The system also has a mailing automation feature that allows you to create sequences of emails like sending an email series to all your customers at the beginning of their weekly shopping trip.
Mailerlite
The MailerLite email marketing platform is a complete SaaS solution that is perfect for e-commerce businesses. That means that you can use the service to create and send emails to your customers. The system is completely free for up to 10,000 emails and charges $49 per year for anything above that number. The service is also completely free if you sign up using a Gmail address. The MailerLite email marketing system is especially useful for email marketers who want to create emails with images and videos. That means you can create engaging emails that convert those customers into buying your products. The system also has a neat autoresponder feature that allows you to create email sequences that go out to customers at scheduled times.
SumoMe
The SumoMe email marketing platform is an especially useful tool for online business owners. That means you can use the free email marketing software to create engaging email campaigns and also track the results of your campaigns. The system is completely free for up to 1,000 subscribers and costs $25 per year for anything above that number. The service is also completely free if you sign up using a Gmail address. The SumoMe email marketing platform is especially helpful for small and medium-sized businesses that want to grow their large mailing lists. The system allows you to use the free email marketing software for your business to grow your email list and then charge for subscriptions. That way, you get to enjoy the benefits of list building without having to spend too much money on promoting the service.
Zoho Email marketing Platform
The Zoho Email Marketing platform is a complete SaaS solution for email marketers. That means you can use the free email marketing software to create and send emails to your customers. The system is completely free for up to 2,000 subscribers and costs $25 per year for anything above that number. The service is also completely free if you sign up using a Gmail address. The Zoho Email Marketing platform is especially useful for B2B email marketers. That means you can use the free email marketing software to create email sequences that go out to your subscribers at the beginning of each week. You can also track how customers are opening emails and clicking on links. You can also create email campaigns with different content that are personalized for different customers.
The Ultimate Guide to Email Marketing
Finally, we will conclude this blog post with a guide to email marketing. Email marketing has long been one of the most effective ways to market your business, but it is difficult to get it right. That means you have to be extremely disciplined in order to achieve success. Email marketing is crucial for businesses, but choosing the best platforms to use can be difficult. This guide will help you break down the various challenges of email marketing and help you choose the best solution for your business. From email design to content strategy, this guide will help you grow your email list and increase sales.
