Follow Up Email

Yes, you are free to create different customer segments and use them in email campaigns. That will guarantee higher user engagement and increase relevance of your offers.

Customer segmentation options are available in Customers > Customers Segmentation

Yes, our Follow Up Email extension includes the email templates for your convenience, so you can start using them at once.

Yes, you can customize the templates in System > Transactional Emails. You can use variables for Store Contact Information and Template Variables to insert them into Template Content. You will also be able to preview email templates before saving them.

Yes, though default sender data on a store view level is set in System > Configuration > Sender Details, you can override it in Promotions > Follow Up Email > Rules > Sender Details:

The answer is “yes”! There is a special tab called “Google Analytics” in Promotions > Follow Up Email > Rules. There you can insert utm tagging for Campaign Source, Medium and Name (required tags) and for Campaign Term and Content (optional tags):

Yes, they do. Note that only order-related alerts can be sent to guest users. Wishlist and Birthday follow up emails won’t be sent since they require information from a customer’s account.

The module triggers email greetings by birthday data available in customers’ accounts.